Growth Lead – Existing Cardmembers (ECM)

Citizens; Charlotte (NC); On-site; USD 110,000 - 170,000; Full time

Job summary

Citizens Corporation is seeking a Consumer Product Performance Partner focused on Existing Cardmember Growth. The role will design and implement product enhancements, targeted strategies, and loyalty growth initiatives to optimize portfolio profitability.

The candidate will work with Marketing, Risk, Finance, and Operations to meet budget targets and drive growth across utilization, retention, and margin. The role involves end-to-end portfolio management, budgeting, forecasting, and reporting.

Qualifications

• 5+ years leading Existing Cardmember (ECM) Growth initiatives for US based card issuer.
• Strong industry and product knowledge, ability to connect P&L needs to actionable consumer facing strategy.
• Ability to work cross functionally and lead by example – motivating across organization(s) to achieve success.
• Mastery of portfolio KPIs across Credit Card
• Strong business acumen and drive to build something from NASCENT stage; comfortability navigating and leading through ambiguity.

Responsibilities

• Strategic management of all aspects of Existing Cardmember Growth – developing and implementing a robust roadmap designed to achieve results across key portfolio KPIs – across utilization, growth, retention and margin objectives.
• Management of assigned products and promotional strategies to maintain simple, efficient, and streamlined product structures inclusive of optimization across key cardmember account experiences.
• Actively manage product/initiative design and deployment, customer experience, campaign planning, offers, and communications while maintaining a sound control environment.
• Partners with finance and PP&A function in developing budgets and forecasts. Actively driving discussion of product and pricing strategies and expected portfolio behaviors to drive achieving budgets.
• Directs ad hoc reporting on portfolio trends and related industry comparisons including competitive analysis of product, pricing, portfolio dynamics and promotional structures.

Skills

ECM Growth

P&L Management

Cross-functional Leadership

Strategy Development

Job description

Citizens Corporation is seeking a Consumer Product Performance Partner focused on Existing Cardmember Growth. The role will design and implement product enhancements, targeted strategies, and loyalty growth initiatives to optimize portfolio profitability.

The candidate will work with Marketing, Risk, Finance, and Operations to meet budget targets and drive growth across utilization, retention, and margin. The role involves end-to-end portfolio management, budgeting, forecasting, and reporting.