Growth‑Focused Paid Media Manager | Data‑Driven

Paycom - ATS; Atlanta (GA); On-site; USD 70,000 - 100,000; Full time

Benefits offered by this job

Paid Holidays

Paid vacation and sick time

Health benefits

401k Match

Equity for All Program

Flexible working hours

Paid time off

Floating holiday

Job summary

Acadia, a digital growth platform based in Atlanta, seeks an experienced paid media marketer to drive multi-platform campaigns for diverse clients.

You’ll manage strategy and execution across Google Ads, Bing, Facebook, LinkedIn, and Amazon, analyze performance, optimize bids, and generate KPI reports. Collaboration with account teams and creativity are encouraged to deliver measurable results.

Qualifications

• 3–5 years of paid media experience (agency experience preferred).
• Expertise in Google Ads and Facebook Ads Manager.
• Proficiency in Excel with pivot tables and data analysis.
• Strong understanding of digital measurement strategies (GA4, Floodlight, conversion APIs).
• Excellent communication and presentation skills.
• Proven track record of campaign optimization and measurable results.

Responsibilities

• Develop the strategic direction of paid media advertising accounts on multiple platforms including Google Ads, Bing, Facebook, LinkedIn, Amazon for a variety of clients.
• Articulate strategy both verbally and through written communication to the account management team.
• Analyze ad campaign performance, diagnose issues affecting performance, and make necessary adjustments to achieve client goals.
• Generate reports on KPIs, conversions, revenue tracking, and other aspects of paid media advertising.
• Perform maintenance on keyword bids, daily and monthly budgets, impression share, quality score, conversions, negative keyword lists, and other important account metrics.
• Conduct research on keywords, audience demographics, and competitors.
• Create new ad campaigns, ad groups, and ad accounts.
• Provide creative ad copy and display ad templates.
• Keep pace with paid media advertising and digital marketing industry trends and developments.

Skills

Paid media strategy

Google Ads

Facebook Ads Manager

Excel

GA4 / conversion tracking

Communication skills

Tools

Google Ads

Facebook Ads Manager

Bing Ads

LinkedIn Ads

Amazon Ads

SEMrush

Keyword Planner

GA4

Job description

Acadia, a digital growth platform based in Atlanta, seeks an experienced paid media marketer to drive multi-platform campaigns for diverse clients.

You’ll manage strategy and execution across Google Ads, Bing, Facebook, LinkedIn, and Amazon, analyze performance, optimize bids, and generate KPI reports. Collaboration with account teams and creativity are encouraged to deliver measurable results.