Growth-Focused Digital Marketing Specialist

Hultafors Group North America; Mequon (WI); On-site; USD 50,000 - 70,000; Full time

Job summary

Hultafors Group North America is seeking a hands-on Digital Marketing Specialist to grow our brands through compelling digital experiences and data-driven marketing execution.

You will manage campaigns across social media, websites, and paid search, working with product, sales, and marketing teams to drive awareness and engagement.

This role combines creative content creation with campaign optimization and analytics to deliver measurable results across multiple brands.

Qualifications

• Bachelor's degree in Marketing or related field or equivalent experience.
• 3+ years in digital marketing, social media, or campaign execution.
• Experience managing social media platforms and content.
• Working knowledge of SEO, paid search, web content, and analytics.
• Strong written communication and ability to manage multiple projects.

Responsibilities

• Plan and execute digital marketing campaigns across channels.
• Manage social media content, publishing, engagement, and reporting.
• Maintain and update website content and landing pages.
• Support SEO and paid search initiatives.
• Create digital content including social posts, website copy, graphics, and collateral.
• Develop relationships with influencers and industry partners.
• Monitor campaign performance and optimize results using analytics.

Skills

Digital marketing

Social media management

Content creation

SEO & analytics

Project management

Education

Bachelor's degree in Marketing

Tools

CMS platforms

Google Analytics

Adobe Creative Suite

Job description

Hultafors Group North America is seeking a hands-on Digital Marketing Specialist to grow our brands through compelling digital experiences and data-driven marketing execution.

You will manage campaigns across social media, websites, and paid search, working with product, sales, and marketing teams to drive awareness and engagement.

This role combines creative content creation with campaign optimization and analytics to deliver measurable results across multiple brands.