Growth-Focused Data Instrumentation Lead

Weather Company; New York (NY); On-site; USD 160,000 - 220,000; Full time

Benefits offered by this job

Flexible Time Off

Medical insurance options

401K match with immediate vesting

Family/health benefits

Career growth opportunities

Job summary

The Weather Company is seeking a Lead of Data Instrumentation & Growth Measurement in New York, NY to bridge Product and Marketing by standardizing data, centralizing event taxonomy, and overseeing SDUI tracking. You will drive attribution pipelines and improve analytics tooling to optimize marketing spend.

You will lead complex GA4 and Amplitude setups, implement server‑side tagging, and collaborate with product, development, and agency partners to overhaul Amplitude environments and ensure

Qualifications

• 5+ years of hands‑on experience in data tracking governance, analytics strategy, technical product management, digital ad ops, or growth measurement.

Responsibilities

• Establish and enforce a unified eventdata dictionary across iOS, Android, and Web.

Skills

Data instrumentation

Growth measurement

Analytics governance

Cross-platform tracking

SQL (Redshift, BigQuery)

Amplituide optimization

GA4 architecture

Server-Side Tagging (GTM, sGTM)

CAPI

Tools

Amplitude

GTM / sGTM

GA4/Firebase

BigQuery

AWS Redshift

Job description

The Weather Company is seeking a Lead of Data Instrumentation & Growth Measurement in New York, NY to bridge Product and Marketing by standardizing data, centralizing event taxonomy, and overseeing SDUI tracking. You will drive attribution pipelines and improve analytics tooling to optimize marketing spend.

You will lead complex GA4 and Amplitude setups, implement server‑side tagging, and collaborate with product, development, and agency partners to overhaul Amplitude environments and ensure