Growth-Driven Product Marketing & Content Specialist

NAVER U.Hub; El Segundo (CA); Hybrid; USD 64,000 - 80,000; Full time

Job summary

NAVER U.Hub in Los Angeles, CA is seeking a Product Marketing & Content Specialist to turn user and product insight into messaging, content, and campaigns that expand BAND into new segments. You will conduct user research, translate findings into positioning, and ship campaign-ready assets across channels.

You’ll work at the intersection of marketing, user insights, and content, traveling as needed to uncover needs beyond current users and shape BAND’s evolution against competitors.

Qualifications

• 3–6 years of experience in product marketing, content marketing, or user research.
• Ability to translate user and product insight into messaging, content, and campaigns.
• Experience producing marketing content across formats (case studies, guides, social, email, web).
• Strong writing and storytelling skills with the ability to communicate complex insight.

Responsibilities

• Conduct user interviews and research to uncover needs and pain points across new target segments.
• Synthesize insights into messaging and positioning for campaigns, product, and partnerships.
• Translate insights into differentiated value propositions for each segment and ensure consistency across channels.
• Plan and produce content across guides, case studies, social, email, and web.
• Design lifecycle communications and coordinate cross‑team campaigns to drive growth.

Skills

Analytical thinking

Attention to detail

Writing & storytelling

Campaign execution

Cross-functional collaboration

Ownership mindset

Job description

NAVER U.Hub in Los Angeles, CA is seeking a Product Marketing & Content Specialist to turn user and product insight into messaging, content, and campaigns that expand BAND into new segments. You will conduct user research, translate findings into positioning, and ship campaign-ready assets across channels.

You’ll work at the intersection of marketing, user insights, and content, traveling as needed to uncover needs beyond current users and shape BAND’s evolution against competitors.