Growth-Driven Marketing Analyst | Data & ROI

Virtual Teammate; Glendale (CA); On-site; USD 60,000 - 85,000; Full time

Job summary

Virtual Teammate is seeking a data-driven Marketing Analyst to join our team. You will collect, analyze, and interpret data to inform strategy across campaigns, channels, and audiences.

You will build reports on KPIs, run A/B tests, study customer behavior, forecast budgets, and partner with cross-functional teams to optimize ROI.

You will turn complex data into actionable recommendations and stay ahead of market trends to drive growth.

Responsibilities

• Analyze marketing data from various sources (digital campaigns, social media, email, and website analytics) to track performance and identify trends.
• Develop and present reports that highlight KPIs, campaign results, and opportunities for optimization.
• Conduct market research to understand target audience behaviors, preferences, and the competitive landscape.
• Collaborate with marketing teams to design A/B tests and other experiments to improve campaign performance.
• Analyze customer data to identify trends in consumer behavior and recommend strategies for targeting and engagement.
• Provide insights and recommendations on how to optimize marketing strategies, budgets, and campaigns to improve ROI.
• Work closely with cross-functional teams to ensure alignment between data insights and marketing goals.
• Monitor competitors and industry trends to stay updated on market conditions and adjust strategies as needed.
• Assist in forecasting and budgeting by providing data-driven insights to support marketing planning.
• Evaluate the effectiveness of different marketing channels and tactics, suggesting improvements to drive growth.

Job description

Virtual Teammate is seeking a data-driven Marketing Analyst to join our team. You will collect, analyze, and interpret data to inform strategy across campaigns, channels, and audiences.

You will build reports on KPIs, run A/B tests, study customer behavior, forecast budgets, and partner with cross-functional teams to optimize ROI.

You will turn complex data into actionable recommendations and stay ahead of market trends to drive growth.