Growth-Driven Downstream Marketing Lead

Ki Mobility; Stevens Point (WI); Hybrid; USD 80,000 - 100,000; Full time

Job summary

A leading mobility solutions provider is looking for a Downstream Marketing Manager responsible for executing marketing strategies and campaigns across product portfolios. The ideal candidate will drive demand and retention through effective communications, collaboration with sales and leadership, and creation of compelling content. This hybrid role requires a Bachelor's degree and 4-7+ years in B2B marketing, preferably in the medical device space. Join a team dedicated to impactful work and strong ROI.

Qualifications

• 4-7+ years of experience in B2B downstream, product, or growth marketing.
• Proven track record of creating buyer-focused messaging and sales enablement.
• Experience measuring program impact and optimizing for cost-per-lead.

Responsibilities

• Build and own downstream marketing plans for assigned products.
• Create high-quality marketing content and assets.
• Plan, launch, and manage demand and conversion programs.

Skills

Content production

Campaign management

Data analysis

Communication skills

Project management

Education

Bachelor’s degree in Marketing or Business Administration

Tools

HubSpot

BrightEdge

Job description

A leading mobility solutions provider is looking for a Downstream Marketing Manager responsible for executing marketing strategies and campaigns across product portfolios. The ideal candidate will drive demand and retention through effective communications, collaboration with sales and leadership, and creation of compelling content. This hybrid role requires a Bachelor's degree and 4-7+ years in B2B marketing, preferably in the medical device space. Join a team dedicated to impactful work and strong ROI.