Growth-Driven Digital Marketing Specialist

HomeServices of America; Plano (TX); Vor Ort; USD 55.000 - 90.000; Vollzeit

Zusammenfassung

HomeServices of America is seeking a digital marketing professional to manage the company website, intranet, and department email communications, driving online customer experience and web traffic. You will plan, execute, and measure web initiatives, collaborate with IT, and oversee content and design updates.

The role requires 2-5 years of marketing experience with emphasis on internet and relationship management, plus SEO and analytics knowledge.

Qualifikationen

• Bachelor’s degree in business, marketing, IT, or related field or equivalent work experience.
• 2-5 years of marketing experience with emphasis on internet and relationship management.
• Experience creating content and managing social media platforms, including Facebook, Twitter and blogs.
• Knowledge of SEO and web analytics.
• Exemplary communication skills and strong technical aptitude.

Aufgaben

• Manage the website and digital marketing programs to improve online customer experience and drive web business.
• Plan, execute, and measure success of web initiatives; evaluate emerging technologies with management to drive traffic.
• Develop content for the website, intranet and department email communications; oversee design and aesthetics; may update site directly.
• Create and manage paid social campaigns; design advertisements and post content for paid campaigns.
• Monitor campaigns, analyze performance and provide recommendations; optimize SEO through keywords and meta-tags.

Kenntnisse

Project management

Content creation

SEO

Communication skills

Technical aptitude

Ausbildung

Bachelor’s degree or equivalent

Tools

Google Analytics

Microsoft Project

SharePoint

Facebook

Twitter

Jobbeschreibung

HomeServices of America is seeking a digital marketing professional to manage the company website, intranet, and department email communications, driving online customer experience and web traffic. You will plan, execute, and measure web initiatives, collaborate with IT, and oversee content and design updates.

The role requires 2-5 years of marketing experience with emphasis on internet and relationship management, plus SEO and analytics knowledge.