Growth Director, Market Revenue Strategy

SeaWorld; Orlando (FL); On-site; USD 180,000 - 240,000; Full time

Benefits offered by this job

Paid Time Off

Complimentary Park Tickets and Passes

Park Discounts on Food and Merchandise

Medical, Dental, and Vision Insurance

401K Retirement plan

Voluntary Insurance

Life Insurance

Disability Benefits

Tuition Reimbursement

Dependent and Health Care Flexible Spc

Job summary

SeaWorld is seeking a seasoned Commercial Growth Leader to own the market's multi-year growth strategy across parks within its family. You will define growth by segments, channels and visitation sources, partnering with park executives and key partners to turn strategy into execution and measurable revenue/attendance gains.

You will lead growth planning, channel and segment strategies, and drive performance analytics with Finance, Marketing, and Resellers, shaping pricing and offers in a

Qualifications

• Bachelor's degree in Business, Economics, Finance, Marketing or related field.
• MBA or advanced degree preferred.
• Proven track record in commercial or growth strategy with market-level accountability.
• Experience setting segment and channel strategy with measurable results.
• Experience leading multiple direct reports and working across a matrixed org.
• Strong analytical skills and advanced Excel proficiency.
• Excellent written and oral communication skills.

Responsibilities

• Own the multi-year commercial growth agenda for the market and translate targets into plans by segment and channel.
• Partner with Park Executive Teams and cross-functional leaders to shape strategy and priorities.
• Collaborate with Finance, Marketing, Resellers, and Revenue Management from planning to execution.
• Lead a team responsible for growth planning, segment strategy, and performance analysis.
• Define customer segments to grow/defend and set commercial priorities for each.
• Shape channel strategy across direct, e-commerce, resellers, and partners with growth targets.
• Work with Revenue Management and Pricing to align commercial direction with pricing and offers.
• Develop analytics on market sizing, segment economics, channel performance and demand drivers.

Skills

Commercial strategy

Growth strategy

P&L ownership

Segment strategy

Channel strategy

Advanced Excel

Executive communication

People leadership

Matrix organization

Education

Bachelor's degree in Business/Economics/Finance/Marketing

MBA preferred

Tools

SQL

Tableau

Power BI

Python

R

Job description

SeaWorld is seeking a seasoned Commercial Growth Leader to own the market's multi-year growth strategy across parks within its family. You will define growth by segments, channels and visitation sources, partnering with park executives and key partners to turn strategy into execution and measurable revenue/attendance gains.

You will lead growth planning, channel and segment strategies, and drive performance analytics with Finance, Marketing, and Resellers, shaping pricing and offers in a