Growth Data Scientist: Social & Influencer Marketing

Adobe; San Francisco (CA); On-site; USD 138,600 - 200,700; Full time

Job summary

Adobe in San Francisco is seeking a Growth Data Scientist for Social Marketing. You will analyze performance across organic social, influencer partnerships, and paid social, design experiments, and translate insights into actionable strategies that drive growth.

You’ll build scorecards and dashboards, set quarterly targets, and partner with channel owners to optimize content, campaigns, and creator strategy while mentoring non-technical teammates.

Qualifications

• 5+ years in applied data science, analytics, or growth-focused roles with experience in social or digital marketing.

Responsibilities

• Assess performance across organic social, influencer partnerships, and paid social to find opportunities for improvement.
• Support experiment development (e.g., creative, audience, influencer selection) and evaluate results.
• Define and evolve optimizable metrics (e.g., engagement rate, cost efficiency) to guide day-to-day decisions.
• Set quarterly targets, monitor weekly performance, and deliver actionable insights to channel owners and marketing collaborators.
• Translate data into actionable recommendations for content, messaging, and creator strategy.
• Build scorecards and visualization tools to enable ongoing performance tracking and faster iteration.
• Collaborate closely with Organic Social, Influencer, and Paid Social teams to coordinate priorities and insights.

Skills

Data science

Growth marketing

Analytics

Mentorship

Job description

Adobe in San Francisco is seeking a Growth Data Scientist for Social Marketing. You will analyze performance across organic social, influencer partnerships, and paid social, design experiments, and translate insights into actionable strategies that drive growth.

You’ll build scorecards and dashboards, set quarterly targets, and partner with channel owners to optimize content, campaigns, and creator strategy while mentoring non-technical teammates.