Growth & Commercialization Lead - Pyxis Platform

BD; San Diego (CA); On-site; USD 146,000 - 234,000; Full time

Job summary

BD is seeking a Senior Marketing Manager to drive growth, commercialization, and portfolio strategy for the Pyxis platform in a fast-paced MedTech environment. The role influences business strategy, market adoption, and brings innovative solutions to market.

You will shape portfolio strategy, lead commercialization efforts, and turn customer insights into growth opportunities, contributing to BD’s leadership in the healthcare space.

Qualifications

• Bachelor’s degree required; MBA preferred for senior leadership in MedTech marketing.
• Experience leading product commercialization, go-to-market plans, and end-to-end lifecycle management.
• Ability to translate customer and market insights into growth strategies and messaging.

Responsibilities

• Lead marketing strategy, growth, and commercialization for the BD Pyxis platform.
• Define target segments, personas, and value propositions to drive acquisition and retention.
• Develop messaging and customer value stories; lead campaigns and performance optimization.
• Collaborate with HEOR, Clinical, and Product teams to align evidence with commercialization goals.

Skills

Strategic marketing

Go-to-market

Growth strategy

Customer insights

Cross-functional leadership

Education

Bachelor’s Degree

MBA preferred

Job description

BD is seeking a Senior Marketing Manager to drive growth, commercialization, and portfolio strategy for the Pyxis platform in a fast-paced MedTech environment. The role influences business strategy, market adoption, and brings innovative solutions to market.

You will shape portfolio strategy, lead commercialization efforts, and turn customer insights into growth opportunities, contributing to BD’s leadership in the healthcare space.