A leading influencer marketing firm based in New York seeks a Growth Marketing Leader to define and own cross-channel growth strategies that drive user acquisition, activation, and retention. The ideal candidate will have experience in building multi-channel growth engines, be fluent with AI tools, and possess a creative approach to problem-solving. This role offers competitive equity and remote flexibility, contributing to the future of influencer marketing.
Qualifications
Experience in growth, product growth, or growth marketing within tech or digital-first companies.
Familiarity with product-led growth and user psychology.
Analytical skills for structured experiments and interpreting complex datasets.
Responsibilities
Define and own the cross-channel growth strategy across the user journey.
Lead GTM strategy for new products with Marketing and cross-functional teams.
Analyze performance data to identify trends and translate insights into action plans.
Skills
Growth strategy
Experimentation
Data analysis
AI tool fluency
Cross-functional collaboration
Creative problem-solving
Tools
Mixpanel
GA4
HubSpot
Amplitude
Braze
Looker
Job description
A leading influencer marketing firm based in New York seeks a Growth Marketing Leader to define and own cross-channel growth strategies that drive user acquisition, activation, and retention. The ideal candidate will have experience in building multi-channel growth engines, be fluent with AI tools, and possess a creative approach to problem-solving. This role offers competitive equity and remote flexibility, contributing to the future of influencer marketing.