Group Media Director

Handlpartners; Oakland (CA); Hybrid; USD 110,000 - 140,000; Full time

Job summary

A full-service advertising agency in Oakland is seeking a Group Media Director to develop omni-channel media plans and lead a collaborative team. Candidates should have over 10 years of experience in media planning and buying, strong analytical skills, and excellent communication abilities. The position offers a competitive salary range of $110,000 to $140,000, depending on various factors, and operates in a hybrid work environment.

Qualifications

• 10+ years of experience in media planning and buying.
• Experience in all media types.
• Solid writing and presentation skills.
• Knowledge of standard media resources and tools.

Responsibilities

• Lead the media planning team and client interactions.
• Prepare media budgets and schedules.
• Consult on analytics and audience targeting.
• Represent the agency at industry events.

Skills

Analytical skills

Client communication

Problem-solving skills

Multitasking abilities

Attention to detail

Collaboration

Education

Bachelor's degree

Tools

Asana

Job description

H/L is looking for a Group Media Director who will work in a collaborative environment developing omni-channel media plans for clients as well as new business prospects. In addition to having demonstrated experience in linear and digital channels, strong analytical skills are required, as are insightful media rationales and cutting-edge media solutions. The Group Media Director will work with Media, Account Service, Insights/Research, Creative, Digital, and other departments to serve our clients. This position reports to the VP/Media Director. This is a hybrid

RESPONSIBILITIES

• Lead the strategic and innovative thinking with the media planning team and clients
• Ensure media plans are strategic, innovative, and solid
• Supervise the execution of media plans, including preparation of media budgets, schedules of insertions, contracts, and supporting materials
• Prepare and present media plans, as needed, including objectives, strategy, rationale, and measurement frameworks
• Consult with clients and internal teams on analytics, audience targeting, media mix modeling, segmentation, and frequent reporting
• Collaborate with and lead media team members, as well as cross-agency departments
• Expert understanding of clients’ business and marketing goals
• Communicate daily with several clients across multiple lines of business
• Evaluate, update, and ensure best practices are surpassed
• Establish the systems and procedures needed for the team to produce timely, accurate, and innovative work
• Lead by monitoring and managing workflow, identifying and addressing issues, and setting priorities
• Learn to, or utilize Asana for project management
• Lead client meetings and new business pitches
• Provide thought leadership on media industry updates both internally and to clients
• Positively represent the agency at industry events and conferences, and share out relevant information/knowledge/insights/updates with the agency in a timely manner
• Seek out and participate in new business and awards opportunities
• Train and supervise planners in all media—streaming video and audio, social, programmatic, TV, Radio, outdoor, etc.
• Stimulate the team’s productivity and growth by assigning work that aligns with each member’s skills and strengths motivates their interests, and challenges their minds
• Work with channel leads from Paid Social, Paid Search, and Programmatic
• Understand the concept and application of leveraging a technology stack
• Ensure projects are produced completely, correctly, and efficiently
• Prepare and execute all special assignments requested by management

About you:

• You have a bachelor’s degree (required)
• You have a required minimum of over ten years of related experience in media planning and buying
• You have work experience in all media types
• You have solid writing and presentation skills
• You have working knowledge of standard media resources and tools
• You have an entrepreneurial spirit
• You are highly attentive to detail and organization
• You are able to work well under pressure and with strict deadlines in a fast-paced environment
• You have proven problem-solving skills and impeccable multitasking abilities
• You are able to collaborate and build strong relationships with staff, clients, and vendors
• You have sound mathematical and analytical abilities
• You lead with respect, motivation, and empathy

Due to the high volume of applications we receive, we are unable to provide an individual response to every candidate.

For SF Bay Area/CA-based: H/L offers a projected compensation range for a position as an estimate of what the company believes is a reasonable pay scale. The salary range for this position is expected to be between $110,000 and $140,000 per year. The actual offer to a successful candidate will depend on various factors, including the job’s scope and responsibilities, the candidate’s qualifications, budget availability, internal pay equity, geographic location, and external market pay rates for similar positions. These factors will determine the final compensation, which may vary within the stated range.

H/L is a full-service, integrated agency made up of diverse, collaborative, and multitalented individuals with experience in all areas of marketing communications. H/L is based in Oakland’s Jack London Square, with offices in St. Louis, Phoenix, Atlanta, and Miami.

To learn more about us, visit www.hl.agency.

Education

Required

Bachelors or better.

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws.For further information, please review the Know Your Rights notice from the Department of Labor.