Group Director, Strategy (Engagement)

Princeton10, LLP; United States; Remote; USD 120,000 - 180,000; Full time

Benefits offered by this job

Base salary + bonus + benefits

Job summary

Princeton10, LLP is seeking an experienced Senior Strategist to lead a team of healthcare marketing professionals in the United States. You will partner with client service leads to develop deep client knowledge, drive annual brand planning, and shape how ideas translate into strategic, actionable campaigns.

The role requires strong engagement strategy, Pfizer/US pharma experience, and a track record of guiding teams and client relationships to deliver impactful results.

Qualifications

• 10+ years in a healthcare marketing agency or equivalent.
• Progressive experience guiding US client strategies.
• Proven ability to manage and develop people.
• Experience with both HCP and patient (DTC) audiences.
• US pharma experience required.
• Strong engagement strategy and brand integration skills.
• Excellent client relationship skills and strategic thinking.

Responsibilities

• Lead, coach, and develop a team of strategists and set expectations.
• Partner with client service leads to develop deep client knowledge and plans.
• Lead annual brand planning, workshops, and strategic ideation with partners.
• Set engagement strategy ensuring alignment with imperatives.
• Guide development of briefs with clear goals and strategy.
• Collaborate with creative teams and media agencies to shape messaging.
• Drive new business through pitches and proposals.
• Shape market research and interpret findings to recommend changes.

Skills

Leadership

Talent development

Client relationship management

US market strategy

Pitching & new business

Brand strategy

Analytical thinking

On-site collaboration

Job description

Responsibilities

• Lead, coach, and develop a team of strategists, setting expectations, giving regular feedback, and growing talent
• Partner with client service leads on assigned clients, developing deep knowledge of the business and its strategic communication needs
• Lead client annual brand planning, including workshops, plan development, collaboration with external partners, and tactical ideation
• Set the engagement strategy for client work, ensuring tactics ladder up to strategic imperatives without creating unnecessary clutter
• Guide development of creative briefs and tactical/project briefs, ensuring each has a clear goal and strategy
• Work closely with creative teams and client media agencies to shape how ideas express across channels
• Play a leading strategic role in new business, including pitch development and presentation.
• Shape client market research, from framing the questions and guiding screeners and discussion guides to interpreting the evidence and recommending what should change in the brand or engagement strategy as a result.
• Maintain a pulse on the competitive marketplace, partnering with medical strategy, creative, and social teams, and keeping up with new channels and engagement opportunities
• Drive curiosity in the agency, sharing inspirational content and helping to broaden team thinking

Requirements

• 10+ years of experience in a healthcare marketing agency, with progressive experience guiding US client strategies
• Proven experience managing and developing people
• Experience across both HCP and patient (DTC) audiences
• US pharma experience required
• Pitch experience required
• Deep engagement strategy expertise, a solid grounding in brand strategy, and demonstrated ability to connect the two in actionable client recommendations
• Proven ability to build trusted client relationships, listen carefully, and challenge assumptions constructively while keeping work moving forward
• Social and comms strategy experience a big plus
• Strong analytical skills with the ability to interpret market data and trends
• Ability to make the complicated simple and impactful
• Desire to be on-site with clients

We provide base salary, bonus, and benefits for full-time permanent employees.