Greater China Ecommerce Account Lead

Apple Retail Shop; Shanghai (VA); On-site; USD 180,000 - 240,000; Full time

Job summary

Apple Retail Shop in Greater China seeks an experienced ASO Account Management Lead to accelerate ecommerce growth. You will own strategic partnerships with major platforms, blending commercial acumen with rigorous operations to drive platform performance and cross‑functional alignment across regional and global teams.

In this role you will develop and execute channel and growth strategies, build joint business plans, lead quarterly reviews, and coordinate with stakeholders to manage the

Qualifications

• 15+ years in Ecommerce in a Retail/Online environment.
• 10+ years in Ecommerce leadership.
• Experience with major digital platforms such as Tmall, Douyin, WeChat, Red Note.

Responsibilities

• Own strategic partnerships with major platforms and align priorities with key partners.
• Develop channel strategy and growth plans aligned with business objectives.
• Identify growth opportunities and drive initiatives to deliver goals.
• Build partnerships with key platforms and act as the communication hub across teams.
• Support cross-functional initiatives and establish a project management process.
• Manage business performance and track KPIs with stakeholders.
• Oversee day-to-day Ecom business execution.

Skills

Digital platforms management

Ecommerce leadership

Channel strategy

Partnership management

Cross-functional collaboration

Education

Bachelor's degree in Finance, Economics or Business Management

MBA (advantage)

Job description

Imagine what you could do here! The people here at Apple don’t just create products — they build the kind of wonder that’s revolutionized entire industries. It’s the diversity of those people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. At Apple, inclusion is a shared responsibility, and we work together to foster a culture where everyone belongs and is inspired to do their best work. Here on the Apple Store Online team, we are responsible for Apple’s largest store. Our main goal is to deliver a magical, personal digital experience where customers can shop, buy and learn everything Apple, wherever they are. Each customer should feel like they are our only customer and our job is to set the bar for the experience they receive. To run such an extraordinary store, it takes extraordinary people, and we are looking for someone to help us do extraordinary things. Apple Retail team is seeking for an experienced, results-driven ASO Account Management Lead to accelerate our E-commerce business growth in Greater China.

Imagine what you could do here! The people here at Apple don’t just create products — they build the kind of wonder that’s revolutionized entire industries. It’s the diversity of those people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. At Apple, inclusion is a shared responsibility, and we work together to foster a culture where everyone belongs and is inspired to do their best work. Here on the Apple Store Online team, we are responsible for Apple’s largest store. Our main goal is to deliver a magical, personal digital experience where customers can shop, buy and learn everything Apple, wherever they are. Each customer should feel like they are our only customer and our job is to set the bar for the experience they receive. To run such an extraordinary store, it takes extraordinary people, and we are looking for someone to help us do extraordinary things. Apple Retail team is seeking for an experienced, results-driven ASO Account Management Lead to accelerate our E-commerce business growth in Greater China.

Description

This role will own strategic partnerships with major platforms and transforming joint business priorities with ket partners. Combining commercial acumen with deep operational rigor, you will spearhead cutting-edge ASO/platform performance strategies while driving cross-functional alignment across regional and global teams.

Responsibilities

• As a critical member of GC ASO team, you will be responsible
• Develop and execute channel strategy
• Develop platform growth strategy that aligns with company’s overall business objective. Identify business growth opportunities and drive initiatives to deliver the goal.
• Build partnership with key platforms:
• Elevate strategic partnership with key platform partners including build joint business plan, quarterly joint business review, and make alignment on key initiatives. Act as platform communication hub for cross functional team.
• Support cross functional initiatives
• Establish project management process to prioritize cross functional initiatives, track status and communicate to key stakeholders
• Manage business performance
• Work with cross functional team to build management system to track performance and develop communication cadence to key internal and external stakeholders
• Business execution:
• Manage the day-to-day business execution of the Ecom business

Minimum Qualifications

• 15+ years of work experience in Ecommerce role in a Retail / Online - centric environment and 10+ years experience in Ecommerce leadership role
• Deep knowledge and experience to manage key digital platforms, Tmall, Douyin, WeChat, Red note etc
• Strong commercial acumen and can pay attention to details
• Strong communication skills and capable of business story telling
• Strong team/people management skills
• Capable of working with various stakeholders in a complex organization

Preferred Qualifications

• Bachelors degree in Finance, Economics or Business Management or prior experience required. MBA an advantage.
• Technology Savvy: good understanding of digital technologies and their application on business use cases
• Leadership and Team Building: Proven leadership skills with the ability to inspire and develop a high-performing team.
• Able to deal with ambiguity

Apple is an equal opportunity employer that is committed to inclusion and diversity, and thus we treat all applicants fairly and equally. Apple is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities.

At Apple, we believe accessibility is a fundamental human right. You’ll find that idea reflected in everything here — in our culture, our benefits and our digital tools. By welcoming as many perspectives as possible, we help you build a career where you feel like you belong.

Learn about accessibility in Apple’s workplace