Graphic Designer – Brand

Delaware North; Buffalo (NY); On-site; USD 62,000 - 67,000; Full time

Benefits offered by this job

Medical, dental, and vision insurance

401(k) with up to 4% company match

Profit sharing plan based on company/‑

Paid vacation days and holidays

Paid parental bonding leave

Tuition and/or professional certifi c;‑

Generous friends-and-family discounts

Job summary

Delaware North's in-house Brand, Creative & Content Studio is seeking a highly creative Graphic Designer to shape distinctive brands and experiences across our hospitality portfolio. You will translate contemporary design trends into original work and collaborate with art directors, writers, strategists, photographers and business partners.

This role offers opportunities to lead impactful initiatives in a collaborative environment and advance brand storytelling across a diverse set of projects.

Qualifications

• Bachelor’s degree in Graphic Design or related discipline.
• Minimum of 5 years of professional graphic design experience.
• Outstanding portfolio demonstrating brand identity, typography, campaign creative, digital design and/or experiential work.
• Advanced proficiency in Adobe Creative Suite, particularly Illustrator, Photoshop and InDesign.
• Strong understanding of contemporary typography, layout, image-making and brand systems.
• Experience with motion, video, animation or emerging AI-enabled creative tools is a plus.
• Strong presentation, communication and collaboration skills.
• Ability to independently lead design assignments while thriving within a multidisciplinary creative team.
• Portfolio required as part of the interview process.

Responsibilities

• Concept and design bold, contemporary creative across brand identity, advertising campaigns, digital and social content, menus, presentations, environmental graphics and experiential applications.
• Develop visual identities and design systems for new brands, concepts and guest experiences.
• Bring a strong understanding of current design, typography, photography, fashion, culture and visual trends to the creative process.
• Translate creative briefs and business objectives into compelling visual concepts with a clear creative idea.
• Take projects from initial concept and design exploration through refinement, production and final execution.
• Present creative concepts and articulate the thinking behind your work to creative leadership, internal partners and clients.
• Collaborate across disciplines including copywriting, photography, video, motion graphics and digital/interactive design.
• Maintain exceptional attention to typography, composition, imagery, color and craft across every execution.
• Manage multiple projects and deadlines while maintaining a consistently high creative standard.
• Help push the Studio forward by exploring emerging creative tools, technologies, techniques and new ways of working.

Skills

Brand identity

Typography

Layout design

Collaboration

Creative thinking

Presentation skills

Education

Bachelor’s degree in Graphic Design

Tools

Adobe Illustrator

Adobe Photoshop

Adobe InDesign

Job description

The opportunity

Delaware North is looking for a highly creative, trend-forward Graphic Designer to join our in-house Brand, Creative & Content Studio. We’re looking for a designer with exceptional taste, strong conceptual thinking and a passion for creating visually distinctive brands and experiences.

This role is ideal for a designer who stays connected to contemporary design, culture and emerging creative trends—and knows how to translate that inspiration into original work.

You’ll collaborate with art directors, designers, writers, strategists, photographers, videographers and business partners to develop creative across Delaware North’s diverse portfolio of hospitality experiences.

If you are looking for a role that offers the opportunity to lead impactful initiatives in a collaborative environment, we encourage you to apply.

Pay

Minimum – Anticipated Maximum Base Salary: $62,354 – $66,800 / year

In addition to base salary, we offer an annual bonus plan based on company and individual performance, or a role-based, uncapped sales incentive plan. The advertised pay range represents what we believe at the time of this job posting, that we would be willing to pay for this position. Only in special circumstances, where a candidate has education, training, or experience that far exceeds the requirements for the position, would we consider paying higher than the stated range. Information on our comprehensive benefits package can be found at https://careers.delawarenorth.com/benefits/.

What we offer

At Delaware North, we care about our team members’ personal and professional journeys. These are just some of the benefits we offer:

• Medical, dental, and vision insurance
• 401(k) with up to 4% company match
• Profit sharing plan based on company performance
• Paid vacation days and holidays
• Paid parental bonding leave
• Tuition and/or professional certification reimbursement
• Generous friends-and-family discounts at many of our hotels and resorts

What will you do?

• Concept and design bold, contemporary creative across brand identity, advertising campaigns, digital and social content, menus, presentations, environmental graphics and experiential applications.
• Develop visual identities and design systems for new brands, concepts and guest experiences.
• Bring a strong understanding of current design, typography, photography, fashion, culture and visual trends to the creative process.
• Translate creative briefs and business objectives into compelling visual concepts with a clear creative idea.
• Take projects from initial concept and design exploration through refinement, production and final execution.
• Present creative concepts and articulate the thinking behind your work to creative leadership, internal partners and clients.
• Collaborate across disciplines including copywriting, photography, video, motion graphics and digital/interactive design.
• Maintain exceptional attention to typography, composition, imagery, color and craft across every execution.
• Manage multiple projects and deadlines while maintaining a consistently high creative standard.
• Help push the Studio forward by exploring emerging creative tools, technologies, techniques and new ways of working.

More about you

• Bachelor’s degree in Graphic Design or a related creative discipline preferred.
• Minimum of 5 years of professional graphic design experience; agency, design studio or sophisticated in-house creative experience preferred.
• Outstanding portfolio demonstrating brand identity, typography, campaign creative, digital design and/or experiential work.
• Advanced proficiency in Adobe Creative Suite, particularly Illustrator, Photoshop and InDesign.
• Strong understanding of contemporary typography, layout, image-making and brand systems.
• Experience with motion, video, animation or emerging AI-enabled creative tools is a plus.
• Strong presentation, communication and collaboration skills.
• Ability to independently lead design assignments while thriving within a multidisciplinary creative team.
• Portfolio required as part of the interview process.

Shift details

M-F

Source: Hospitality Online