Google Performance Max Campaign Expert – SMB Lead Generation

Simplia; United States; Remote; USD 80,000 - 120,000; Full time

Job summary

Simplia is seeking a Google Ads Campaign Manager with expertise in Performance Max campaigns targeted at North American SMBs. This role involves strategically launching, managing, and optimizing campaigns with a focus on lead generation and performance metrics. The ideal candidate possesses a results-oriented mindset and proficient communication skills, ready to take ownership of campaign performance.

Qualifications

• Proven experience running Performance Max campaigns for SMBs.
• Understanding of North American SMB segments and customer behavior.
• Ability to set up conversion tracking for max performance.

Responsibilities

• Strategically launch and manage Google Performance Max campaigns.
• Optimize campaign structure and provide weekly reports.
• Coordinate with internal teams for alignment and optimization.

Skills

Lead generation

ROAS optimization

Scaling budget

Conversion tracking

Strong communication

English proficiency

Job description

Google Performance Max Campaign Expert – SMB Lead Generation

Google Performance Max Campaign Expert – SMB Lead Generation

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Job Title:

Shift - 7am - 4pm PST

Location - Remote (USA)

Job Description:

We are looking for a Google Ads Campaign Manager with hands-on expertise in Performance Max campaigns and a proven record of generating leads for SMBs in North America.

You must know how to launch, test, optimize, and scale campaigns with a numbers-first mindset. Your main KPI is performance — real leads, real ROAS, real revenue.

Key Responsibilities:

• Strategically launch and manage Google Performance Max campaigns
• Target local and regional SMBs in the USA
• Use a test-and-scale approach — build hypotheses, validate with data, scale winners
• Optimize campaign structure, creative assets, ad copy, audience signals, and bidding strategies
• Provide weekly reports and actionable insights (CPC, CPL, ROAS, lead quality, etc.)
• Own campaign performance — be responsible for hitting lead and sales KPIs
• Coordinate with internal sales/marketing teams on alignment and landing page optimization

You Must Have:

• Proven experience running Performance Max campaigns for SMBs
• Understanding of North American SMB segments and customer behavior
• Ability to set up conversion tracking, first-party audience signals, and campaign structure for max performance
• Expertise in lead generation, ROAS optimization, and scaling budget
• Strong communication, English proficiency, and result ownership.

How to Apply:

When applying, please share your resume to [e-mail] & [e-mail] !!

We’re not looking for someone to "try ads." We’re looking for someone to own performance.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Business Development, Marketing, and Sales

• Industries

  Software Development

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