Google Ads PPC Manager (Remote)

Built by Shah LLC; United States; A distancia; USD 60.000 - 90.000; Jornada completa

Descripción de la vacante

Built by Shah LLC is seeking a seasoned Google Ads PPC manager to handle a high-volume portfolio of auto-body client accounts. You will manage, optimize, and report on campaigns across Search and Performance Max, ensuring lead quality and healthy accounts.

This is an hands-on, test-driven role in an agency setting. You will conduct daily account sweeps, review terms, and adjust strategies to maximize conversions while controlling cost.

Formación

• Experience managing multiple client accounts.
• Strong understanding of Search campaigns and Performance Max.
• Ability to set up campaigns from scratch and optimize.

Responsabilidades

• Managing Google Ads accounts inside an agency/MCC account.
• Performing daily sweeps across assigned client accounts.
• Reviewing search terms and adding negative keywords regularly.
• Identifying poor-quality clicks and wasted spend.
• Ensuring campaigns target correct locations, services, and intent.
• Monitoring CPC, conversions, lead quality, and campaign health.
• Setting up new accounts and campaigns from scratch.
• Building and maintaining Search and Performance Max campaigns, ads, keywords, and conversions.
• Creating, testing, and refreshing ads when needed.
• Reviewing optimization scores and avoiding low-quality recommendations.
• Troubleshooting issues and preparing client-ready updates.

Conocimientos

Multiple client accounts

Search campaigns

Performance Max campaigns

Campaign setup from scratch

Optimization

Troubleshooting

Reporting

Descripción del empleo

Manage Google Ads campaigns that bring body shops more customers.

Please read this full job post before applying.

This is not a basic Google Ads role. We are looking for a true Google Ads PPC manager who can manage, maintain, optimize, troubleshoot, and report on a high volume of active client accounts inside an agency environment.

This role requires someone who is HIGHLY experienced with the entire Google Ads platform, understands human search intent (at a psychological level), knows how to manage lead quality, and can be trusted to stay on top of accounts without needing to be reminded or micromanaged.

We are a growing company, and this role may eventually involve managing 50-100+ client accounts.

Interview Process & Hands-On Test

If you are selected for an interview, you should expect a hands-on Google Ads test.

You may be asked to review an account, analyze performance, identify issues, explain what you would change, review search terms, suggest negative keywords, or walk us through your thought process.

You will be graded during the interview based on your Google Ads knowledge, attention to detail, problem-solving ability, communication, and ability to think through real account scenarios.

Please only apply if you are comfortable being tested on your actual Google Ads skills.

About the Role

Our clients are ONLY body shops/collision repair businesses, so the goal is not just to generate clicks. The goal is to generate the right leads, from the right areas, at the right cost, with strong lead quality and consistent campaign health.

This person will be responsible for daily account sweeps, search term reviews, negative keyword management, campaign setup, optimization, troubleshooting, reporting, and making sure each account is actively being worked on amongst any and all new strategies that

We are looking for someone who understands that PPC management is not "set it and forget it." We make active changes daily because we believe clients should see that their accounts are being watched, adjusted, and improved constantly since that is how real results are obtained.

Why This Role Is Different

We only work with one industry: Auto body shops (collision repair businesses)

This makes our Google Ads strategy much more focused and systemized than a general marketing agency that runs ads for every type of business.

We know the searches that matter, the searches that waste money, the lead types clients want, and the performance patterns that show whether an account is healthy.

Because of that, you can build simple checklists, repeatable steps, and clear systems for success.

The right person should be able to create their own organizational system, follow the system, improve it, convey the changes and systems to the team and help us keep every account clean, optimized, and performing.

What You Will Be Responsible For

• Managing Google Ads accounts inside our agency/MCC account.
• Performing daily sweeps across assigned client accounts.
• Reviewing search terms and adding negative keywords regularly.
• Identifying poor-quality clicks, wasted spend, irrelevant searches, and bad traffic.
• Making sure campaigns are targeting the correct locations, services, and customer intent.
• Monitoring CPC, cost per conversion, lead volume, lead quality, conversion trends, and campaign health.
• Comparing performance against the client’s market, location, population, competition, and budget.
• Making sure the data actually makes sense for each specific shop.
• Setting up new Google Ads accounts and campaigns from scratch.
• Building and maintaining Search campaigns, Performance Max campaigns, ad groups, ads, keywords, audiences, extensions/assets, conversion actions, and tracking.
• Creating, testing, and refreshing ads when performance drops or when new opportunities are found.
• Reviewing and improving optimization scores while avoiding Google recommendations that may hurt lead quality.
• Troubleshooting account issues, disapprovals, tracking issues, policy flags, low volume, bad lead quality, billing issues, and campaign performance drops.
• Performing deeper account audits and performance reviews on a regular basis.
• Identifying when negative keywords need to be added, adjusted, removed, or restructured.
• Making sure campaigns are not just spending money, but actually producing useful leads.
• Preparing clear internal notes and summaries for the CSM or internal team to communicate with clients.
• Reporting what was checked, what was found, what was changed, and what still needs attention.
• Staying proactive before the client notices a problem.
• Helping maintain high performance across a growing number of accounts.

Daily Expectations

This role requires daily attention to the accounts.

You should be checking account health, search terms, spend, CPCs, conversions, lead volume, lead quality, budget pacing, and campaign issues consistently.

We expect active optimization, not passive monitoring.

You should be able to say and show with reports:

• "I checked this account."
• "Here is what I found."
• "Here is what I changed."
• "Here is what still needs to be watched."
• "Here is what the CSM needs to know."
• "Here is the reason performance is up or down."
• "Here is what I recommend next."
• "Here is when I will update you about the adjustments that I made."

Required Skills and Experience

• Experience managing multiple client accounts.
• Strong understanding of Search campaigns.
• Experience with Performance Max campaigns.
• Ability to set up campaigns from scratch.
• Ability to optimize existing campaigns.
• Strong understanding of search terms and negative keywords.
• Strong understanding of lead generation campaigns.
• Strong understanding of conversion tracking.
• Ability to analyze CPC, CPA, conversion rate, lead volume, and lead quality.
• Ability to identify wasted spend and poor-quality traffic.
• Ability to troubleshoot Google Ads account issues.
• Ability to write clear internal updates for the team.
• Ability to be consistent in your everyday tasks.
• Ability to be organized and self-manage.
• Ability to work inside a fast-moving agency environment.
• Ability to manage a high volume of accounts.
• Strong attention to detail.
• Strong problem-solving skills.
• Strong accountability.

Nice to Have

• Experience with local service businesses (expressly automotive related)
• Experience with body shops, collision repair, automotive, or similar industries.
• Experience with CallRail, GoHighLevel, CRMs, landing pages, call tracking, and form tracking.
• Experience working with CSMs, sales teams, and internal account managers.
• Experience building reporting systems or performance notes.
• Experience managing 50+ accounts in an agency setting.

The Type of Person We Want

We want someone who is proactive, sharp, organized, and accountable.

You should be the type of person who sees an issue and investigates it before someone has to ask. You should not need someone constantly checking behind you to make sure the basics are done.

You should be comfortable managing a lot of moving pieces, reviewing data every day, and making smart decisions based on what is actually happening inside each account.

You must care about results. Not just clicks. Not just impressions. Not just spending the budget. We care about real leads, good leads, and client retention.

We want someone who can think like this:

• Is the shop getting leads?
• Are they the right type of leads?
• Are we wasting spend?
• Are search terms clean?
• Are CPCs reasonable for this market?
• Is performance improving or declining?
• Does the data make sense?
• What needs to be fixed before the client complains?

The Type of Person We Do Not Want

This role is not a fit if:

• You only make changes when someone tells you to.
• You are not consistent in your work day.
• You do not check search terms consistently.
• You rely only on Google’s recommendations.
• You blindly chase optimization score without understanding lead quality.
• You are not comfortable managing many accounts.
• You avoid reporting issues.
• You only look at surface-level metrics.
• You are not detail-oriented.
• You need to be micromanaged.
• You treat Google Ads as "set it and forget it."
• You cannot explain what you changed and why.
• You cannot work full-time hours.
• You cannot keep up with a fast-moving agency.

Work Schedule

This is a remote position, but it is a full-time role.

You are expected to be available during regular business hours and to complete whatever work is needed to keep the accounts healthy, optimized, and in good standing.

This is not a side project or occasional freelance role. We need someone who can be fully committed to managing and improving client accounts every day.