Global Webinar Marketing Specialist (Hybrid)

Bentley Systems; Denver (CO); Hybrid; USD 65,000 - 90,000; Full time

Benefits offered by this job

Bentley Impact Day

Colleague recognition programs

Inclusion and wellbeing initiatives

Job summary

Bentley Systems is seeking a Webinar Marketing Specialist to support planning, execution, and optimization of webinar programs that engage global infrastructure professionals. You will build ON24 webinar programs, landing pages, and attendee communications, coordinating with speakers and marketing teams to ensure timely, high-quality events.

The role offers hybrid work in Denver with occasional travel and a focus on data-driven improvements, reporting, and post-event handoffs.

Qualifications

• 1–3 years of experience in webinar operations, digital marketing, campaign execution, or related field.
• Hands-on experience building webinar programs, events, or registration experiences within ON24.
• Experience creating and testing landing pages, registration forms, and attendee communications.
• Strong organizational skills with the ability to manage multiple priorities and deadlines simultaneously.
• Exceptional attention to detail and commitment to delivering high-quality customer experiences.
• Excellent written and verbal communication skills.
• Ability to collaborate effectively with cross-functional teams and stakeholders in a global environment.
• Demonstrated problem-solving and troubleshooting capabilities.
• Relevant education, training, or equivalent professional experience in marketing, communications, business, or related discipline.

Responsibilities

• Build and configure live and on-demand webinar programs within ON24, including registration pages, forms, confirmation and reminder communications, event consoles, engagement tools, and follow-up assets.
• Create and update webinar landing pages using approved templates while ensuring content accuracy, branding consistency, accessibility compliance, and mobile responsiveness.
• Coordinate with speakers, producers, campaign teams, and stakeholders to manage event details, deadlines, rehearsals, and launch readiness.
• Perform end-to-end quality assurance checks on registration flows, communications, event settings, tracking links, and attendee experiences before promotion and event launch.
• Support live webinar delivery by assisting with rehearsals, speaker preparation, event monitoring, troubleshooting, and attendee engagement.
• Publish webinar recordings and on-demand experiences and complete post-event activities, including attendee exports, data validation, asset updates, and campaign handoffs.
• Maintain webinar schedules, process documentation, build checklists, and reusable templates while proactively identifying and communicating risks.
• Generate and analyze ON24 reports to summarize registration, attendance, engagement, and conversion metrics and provide recommendations for future webinar improvements.
• Collaborate with global marketing teams to ensure webinar programs align with campaign objectives and execution timelines.
• Contribute to continuous improvement of webinar operations processes, tools, and best practices.
• This is a full-time, individual contributor role expected to work 40 hours per week, hybrid in our Denver, CO office. The role may require occasional flexibility in work hours to support live events across multiple time zones.
• Travel is not expected or is limited to infrequent travel to Bentley office locations.
• Requires sitting or standing at will while performing work on a computer.

Skills

Webinar operations

ON24 experience

Campaign execution

Cross-functional collaboration

Communication skills

Attention to detail

Problem-solving

Global teamwork

Education

Bachelor's degree in Marketing or related field

Tools

ON24

Marketo

CRM platforms

Job description

Bentley Systems is seeking a Webinar Marketing Specialist to support planning, execution, and optimization of webinar programs that engage global infrastructure professionals. You will build ON24 webinar programs, landing pages, and attendee communications, coordinating with speakers and marketing teams to ensure timely, high-quality events.

The role offers hybrid work in Denver with occasional travel and a focus on data-driven improvements, reporting, and post-event handoffs.