Global VP Marketing: AI-Driven Growth in Life Sciences

Instem; Conshohocken (Montgomery County); Híbrido; USD 180.000 - 240.000; Jornada completa

Descripción de la vacante

Instem seeks a VP Global Marketing to lead the strategy-to-execution for a SaaS-led life sciences business. You will architect product narratives, pricing, and platform positioning while guiding a distributed global team to drive MQL-to-revenue growth and measurable pipeline impact.

You will manage demand generation, customer advocacy, and cross-product storytelling, partnering with Product and R&D to ensure market viability, pricing coherence, and strategic alignment across geographies.

Formación

• Proven track record developing product narratives, positioning strategies, and pricing frameworks.
• Experience delivering AI-enabled marketing strategies and maturing an AI model to drive outcomes.
• Several years' B2B pharma/biotech or life sciences experience with credibility in scientific workflows.

Responsabilidades

• Define and execute product commercialization strategy and platform positioning for the Instem portfolio.
• Lead global demand generation, ABM programs, and pipeline acceleration with measurable KPIs.
• Build and mentor a distributed marketing team across regions and functions.
• Collaborate with Product and R&D to ensure market viability and pricing coherence.
• Drive customer advocacy, retention, and cross-product storytelling to maximize revenue.

Conocimientos

Product commercialization

AI-driven marketing

Life sciences domain

Descripción del empleo

Instem seeks a VP Global Marketing to lead the strategy-to-execution for a SaaS-led life sciences business. You will architect product narratives, pricing, and platform positioning while guiding a distributed global team to drive MQL-to-revenue growth and measurable pipeline impact.

You will manage demand generation, customer advocacy, and cross-product storytelling, partnering with Product and R&D to ensure market viability, pricing coherence, and strategic alignment across geographies.