Global Startups Demand Gen Lead (SF-Based, Remote)

Deel; San Francisco (CA); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

Health Insurance

401k Retirement Plan

Flexible time off (PTO)

Stock grants

Job summary

Deel is seeking a Senior Demand Generation Manager for Startups to design and scale demand programs worldwide from a Bay Area base. You will own end-to-end campaigns, diversify sources, and partner with Growth, Content, and Product Marketing to drive qualified pipeline and revenue growth among startups.

Based in San Francisco with a global remit, you will optimize performance, manage budgets, and lead cross-functional efforts across regions and channels while maintaining a data-driven,

Qualifications

• 6–9+ years in demand generation or growth marketing, preferably B2B SaaS.
• Experience marketing to startups or founders is a plus.
• Strong command of performance metrics and ROI tracking.

Responsibilities

• Lead demand gen outside core channels (review sites, affiliates, content syndication).
• Test and operationalize new platforms and partnerships (VCs, accelerators).
• Develop inbound demand strategies to improve conversion to leads.
• Manage budgets end-to-end and report on ROI and pipeline impact.
• Collaborate with Growth, Content, Product Marketing and regional teams.

Skills

Demand Gen

Growth Marketing

B2B SaaS

Startup Marketing

Analytics

Tools

Analytics Tools

Dashboarding

Job description

Deel is seeking a Senior Demand Generation Manager for Startups to design and scale demand programs worldwide from a Bay Area base. You will own end-to-end campaigns, diversify sources, and partner with Growth, Content, and Product Marketing to drive qualified pipeline and revenue growth among startups.

Based in San Francisco with a global remit, you will optimize performance, manage budgets, and lead cross-functional efforts across regions and channels while maintaining a data-driven,