Global Social Media & Influencer Lead

Crayola International; Easton (Northampton County); On-site; USD 80,000 - 100,000; Full time

Benefits offered by this job

Free Admission to Crayola Experience for Employees

Community Volunteerism Opportunities

Annual Bonus Potential for all Full-Time Employees

Company Matched 401(k)

Comprehensive Healthcare Benefits

Job summary

Crayola International in Easton is seeking a seasoned professional to lead their global social media strategy. The ideal candidate will have 8-10 years in social media and influencer marketing, with a proven track record of managing teams. Responsibilities include developing innovative strategies, analyzing performance metrics, and fostering relationships within the community. This role offers a dynamic work environment and extensive benefits, including healthcare and education assistance.

Qualifications

• 8-10 years of experience in social media and influencer marketing.
• Proven experience leading a social media team.
• Deep understanding of current social media platforms.

Responsibilities

• Oversee global social media strategy across platforms.
• Analyze social media impact and performance.
• Cultivate relationships with brands and communities.

Skills

Social media leadership

Analytical skills

Storytelling abilities

Community engagement

Strategic thinking

Education

Bachelor's degree in marketing or communications

Tools

Social media management tools

Analytics platforms

Job description

Crayola International in Easton is seeking a seasoned professional to lead their global social media strategy. The ideal candidate will have 8-10 years in social media and influencer marketing, with a proven track record of managing teams. Responsibilities include developing innovative strategies, analyzing performance metrics, and fostering relationships within the community. This role offers a dynamic work environment and extensive benefits, including healthcare and education assistance.