Global Social Channels & Content Lead

Lifewave-Inc; Draper (UT); On-site; USD 90,000 - 130,000; Full time

Job summary

LifeWave seeks a proactive Global Social Channels Manager to own the company's global social media ecosystem. This hands-on role drives content-led storytelling, governance, and alignment across regions to boost brand authority and customer growth.

You will source content, manage calendars, collaborate with Creative and Product teams, and ensure consistent, on-brand activity across Instagram, Facebook, YouTube, and more. Onsite in Utah.

Qualifications

• Bachelor's degree in marketing, Business, Communications or related field.
• 4-6+ years of experience in social media or digital marketing.
• Experience managing brand or corporate social channels.
• Project Management Tool knowledge, ideally Smartsheet knowledge, preferred but not essential.
• Strong content creation and storytelling skills.
• Ability to proactively source and create content.
• Comfortable working cross-functionally.
• Hands-on, self-starter mindset.
• Fluent English essential.
• Comfortable with adapting and adjusting to multiple demands, shifting priorities, ambiguity, and rapid change.

Responsibilities

• Manage day-to-day activity across corporate social channels (Instagram, Facebook, YouTube, Vimeo, WhatsApp etc.).
• Ensuring content is consistent, on-brand, and aligned across all markets.
• Support the shift toward a more globally aligned social approach.
• Execute a consistent, continuous content strategy.
• Create and manage content including behind-the-scenes storytelling, community and event highlights, lifestyle and brand content.
• Proactively source, create, and curate content from across the business.
• Partner with Creative and Product teams to deliver monthly and quarterly content drops.
• Own the delivery of global social content calendars, aligned to campaigns and initiatives.
• Support engagement across channels and highlight Brand Partner and Customer stories.
• Develop and implement global social media guidelines, frameworks, and guardrails.
• Clearly define what is Global vs Regional social ownership.
• Provide content direction and calendars for regions to localize and execute.
• Track social performance metrics for Global Channels ensuring ROI.
• Collate performance metrics from regions into Monthly Social Report.
• Optimize content based on performance and trends.

Skills

Social media management

Content creation

Storytelling

Cross-functional collaboration

Self-starter mindset

English fluency

Education

Bachelor's degree (Marketing/Business/Communications)

Tools

Smartsheet

Job description

LifeWave seeks a proactive Global Social Channels Manager to own the company's global social media ecosystem. This hands-on role drives content-led storytelling, governance, and alignment across regions to boost brand authority and customer growth.

You will source content, manage calendars, collaborate with Creative and Product teams, and ensure consistent, on-brand activity across Instagram, Facebook, YouTube, and more. Onsite in Utah.