Global Campaign & Enablement Leader

Lifewave-Inc; Draper (UT); On-site; USD 90,000 - 130,000; Full time

Job summary

LifeWave in Draper, Utah, seeks a Global Campaign & Enablement Manager to own development, planning, and global enablement of marketing campaigns that drive measurable growth. This role ensures campaigns are strategically designed, fully built, and delivered to regions in an execution-ready format well before launch.

They will own the PC/PC+ program globally, driving acquisition, retention, and engagement while aligning campaigns across marketing, sales, and regional teams.

Qualifications

• Bachelor's degree in marketing, business, communications or related field.
• 5-6+ years of experience in marketing, campaign management, or enablement.
• Experience executing multi-channel campaigns.
• Strong understanding of engagement and behavior-driven marketing.
• Experience developing campaign assets and supporting materials.
• Highly collaborative and comfortable working across teams.
• Strong organizational and project management skills.
• Willingness to roll up sleeves and execute.
• Fluent English essential.

Responsibilities

• Own the end-to-end development of global marketing campaigns aligned to business priorities.
• Maintain annual campaign plan for roll out globally and regionally.
• Help build and manage a forward-looking campaign calendar, ensuring initiatives are planned in advance.
• Partner cross-functionally to bring campaigns to life across marketing, sales, and regional teams.
• Own the global strategy, performance, and growth of the PC/PC+ Program.
• Drive customer acquisition, retention, and engagement through the program.
• Ensure all program content, education, and collateral is accurate, current and live.
• Lead all program updates, enhancements and global rollouts.
• Ensure consistent regional adoption and promotion of the program.
• Execute campaigns designed to drive key field behaviors, including customer acquisition, retention, and business-building activities.
• Support initiatives such as 90-day challenges, incentives and growth programs.
• Develop clear, motivating messaging and calls to action.
• Partner with content and design teams to develop landing pages, campaign hubs, and supporting assets.
• Contribute to campaign storytelling and overall user experience.
• Work closely with regional teams to ensure campaigns are aligned globally and executable locally.
• Support localization needs through creation and training of clear frameworks and communication.
• Track and report on campaign performance globally and by region on a monthly basis.
• Measure success against defined behavioral and commercial KPIs.
• Identify opportunities to improve engagement, conversion and effectiveness.
• Continuously refine campaign approach based on insights.

Skills

Fluent English

Organizational skills

Project management

Collaborative

Execution mindset

Multi-channel marketing

Strategic campaign design

Education

Bachelor's degree in marketing, Business, Communications or related field

Job description

LifeWave in Draper, Utah, seeks a Global Campaign & Enablement Manager to own development, planning, and global enablement of marketing campaigns that drive measurable growth. This role ensures campaigns are strategically designed, fully built, and delivered to regions in an execution-ready format well before launch.

They will own the PC/PC+ program globally, driving acquisition, retention, and engagement while aligning campaigns across marketing, sales, and regional teams.