Global Service Marketing Leader: Growth & Impact

YDU JC Air Cond & Ref Inc.- Dubai; Denver (CO); On-site; USD 150,000 - 200,000; Full time

Benefits offered by this job

Competitive salary

Paid vacation/holidays/sick time

401K, medical, dental, and vision care

On the job/cross training

Collaborative team environment

Safety through Zero Harm policy

Job summary

Johnson Controls is seeking a Director, Marketing Service Solutions to lead the global marketing strategy for service offerings, including persona development, buyer journeys, value propositions, and campaigns. This role partners with global marketing and service leaders to drive growth across HVAC, Controls, Fire Detection, and lifecycle solutions.

You will build messaging architectures, manage thought leadership, develop assets, and lead cross-functional teams worldwide.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• 8+ years of experience developing and leading global marketing strategies, preferably within commercial services or industrial sectors.
• 4+ years of people leadership experience managing marketing teams.
• 4+ years of campaign performance analysis and optimization experience.
• Strong analytical and marketing performance measurement skills with experience building metrics and dashboards.
• Proven success developing marketing strategies, systems, and processes that drive business results.
• Advanced experience leveraging AI tools to improve quality, speed, and efficiency of marketing deliverables.
• Strong communication, collaboration, and stakeholder management skills.
• Demonstrated ability to influence across a global, matrixed organization.
• High-energy, results-oriented leader with a passion for innovation and continuous improvement.

Responsibilities

• Drive global persona development and buyer journey mapping for Johnson Controls Service offerings.
• Develop and maintain enterprise-level value proposition frameworks and customer outcome narratives.
• Create industry-specific service offer messaging architectures and competitive positioning strategies.
• Lead global thought leadership, content strategy, and marketing asset development.
• Build and manage subject matter expert networks to support content creation and offer launches.
• Develop and execute breakthrough global campaign strategies aligned to business objectives.
• Partner with service portfolio leaders and regional marketing teams to support growth initiatives.
• Create sales enablement tools and messaging frameworks that support commercial success.
• Lead launch communications for new service offerings across the Johnson Controls portfolio.

Skills

Global marketing

Leadership

Campaign analytics

Stakeholder management

AI in marketing

Education

Bachelor's degree in Marketing or related field

Tools

AI tools

Job description

Johnson Controls is seeking a Director, Marketing Service Solutions to lead the global marketing strategy for service offerings, including persona development, buyer journeys, value propositions, and campaigns. This role partners with global marketing and service leaders to drive growth across HVAC, Controls, Fire Detection, and lifecycle solutions.

You will build messaging architectures, manage thought leadership, develop assets, and lead cross-functional teams worldwide.