Global Senior Campaign Activation Lead

Publicis Group; Atlanta (GA); On-site; USD 60,800 - 80,000; Full time

Job summary

Publicis Groupe is seeking a Senior Campaign Manager for PMXPrecision Central Activation to oversee biddable media activation for a global delivery network. The role requires independence and collaboration within a small, cohesive team, ensuring successful execution of digital campaigns across platforms.

You will partner with US Agency and Client teams, manage campaigns from planning to execution on Trade Desk, Amazon DSP, Meta, Pinterest, and TikTok, and mentor staff while building efficient

Qualifications

• Bachelor’s degree in marketing, advertising, or a related field.
• 3+ years of online advertising experience, with professional experience in bid management, campaign management, or digital operations.
• Experience collaborating with global counterparts for support.
• Experience buying and planning within social platforms including Meta and Pinterest as well as programmatic platforms including Trade Desk and Amazon.
• Ability to prioritize and manage multiple deliverables & timelines efficiently.

Responsibilities

• Maintain knowledge of biddable platforms & optimizations to develop structured training plans, team competence, and standard procedures.
• Oversee execution of locally targeted media campaigns and provide troubleshooting for campaign delivery and performance support.
• Be able to conduct full analysis of campaign performance, optimizations, issues, etc.
• Deliver input on campaign goals, approaches, and methods to help establish success metrics.
• Work with internal teams to provide clients with media recommendations and optimization strategies that align with objectives.
• Establish and uphold workflows for collaboration between internal teams and global support teams.
• Maintain training resources and mentor staff within our global delivery network.
• Partner with internal resources and external partners to stay abreast of industry and product updates, support implementing best practices and knowledge sharing.
• Identify areas of opportunity to improve current procedures, and grow internal team capability.

Skills

Online advertising

Bid management

Campaign management

Digital operations

Global collaboration

Education

Bachelor's degree

Tools

Meta

Pinterest

Trade Desk

Amazon DSP

Job description

Publicis Groupe is seeking a Senior Campaign Manager for PMXPrecision Central Activation to oversee biddable media activation for a global delivery network. The role requires independence and collaboration within a small, cohesive team, ensuring successful execution of digital campaigns across platforms.

You will partner with US Agency and Client teams, manage campaigns from planning to execution on Trade Desk, Amazon DSP, Meta, Pinterest, and TikTok, and mentor staff while building efficient