Senior Campaign Manager, Central Activation

Publicis Group; Atlanta (GA); On-site; USD 60,800 - 80,000; Full time

Job summary

Publicis Groupe is seeking a Senior Campaign Manager for PMXPrecision Central Activation to oversee biddable media activation for a global delivery network. The role requires independence and collaboration within a small, cohesive team, ensuring successful execution of digital campaigns across platforms.

You will partner with US Agency and Client teams, manage campaigns from planning to execution on Trade Desk, Amazon DSP, Meta, Pinterest, and TikTok, and mentor staff while building efficient

Qualifications

• Bachelor’s degree in marketing, advertising, or a related field.
• 3+ years of online advertising experience, with professional experience in bid management, campaign management, or digital operations.
• Experience collaborating with global counterparts for support.
• Experience buying and planning within social platforms including Meta and Pinterest as well as programmatic platforms including Trade Desk and Amazon.
• Ability to prioritize and manage multiple deliverables & timelines efficiently.

Responsibilities

• Maintain knowledge of biddable platforms & optimizations to develop structured training plans, team competence, and standard procedures.
• Oversee execution of locally targeted media campaigns and provide troubleshooting for campaign delivery and performance support.
• Be able to conduct full analysis of campaign performance, optimizations, issues, etc.
• Deliver input on campaign goals, approaches, and methods to help establish success metrics.
• Work with internal teams to provide clients with media recommendations and optimization strategies that align with objectives.
• Establish and uphold workflows for collaboration between internal teams and global support teams.
• Maintain training resources and mentor staff within our global delivery network.
• Partner with internal resources and external partners to stay abreast of industry and product updates, support implementing best practices and knowledge sharing.
• Identify areas of opportunity to improve current procedures, and grow internal team capability.

Skills

Online advertising

Bid management

Campaign management

Digital operations

Global collaboration

Education

Bachelor's degree

Tools

Meta

Pinterest

Trade Desk

Amazon DSP

Job description

Company description

Publicis Media Exchange (PMX) is the investment arm of Publicis Media, supercharging our agencies and clients to drive smart application of investment by leveraging scale, marketplace innovation, deeper partnerships, and intelligence. PMX is at the forefront of the converging marketplace, solving industry challenges and executing data-informed, tech-enabled media to help marketers connect with consumers in a measurable way.

Overview

Our PMXPrecision Central Activationteam provides a valuable service toour PM Agency Teams & Clientswho areexecuting digital media campaigns but do not have the time or resources to do it themselves.As we grow at a rapid paceacross digital mediacapabilities, we are looking to add a talented and motivatedSeniorCampaign Managertohelpoversee biddable mediaactivationforour global delivery network. This position requires a highly motivated, entrepreneurial person to support all aspects of execution. The ideal candidate should have the ability to workindependently andrealize they will be a keycomponentofasmall and cohesive team.

TheSeniorCampaign Managerwillpartnerwith team members within our Central Activation US team to collaborate withPublics Media Agencypartners toensure successful implementation & execution ofdigital mediacampaigns for Publicis Media clientsacross mediaplatforms. The ideal candidate should be familiar with managing digitalmediacampaigns from planning to executionacrossmultiple biddable platforms. They will be knowledgeable in demand side platforms such as the TradeDesk and Amazon DSPs for Programmatic media or within Meta, Pinterest,andTikTokfor Socialcampaigns.

Day to day responsibilities will include collaborating withour Client Operations team, US Agency or Client Counterparts, and key industry Platform partnersto drive KPI success. T The role will help tooversee a team in our globally distributed locations that support execution of digital media campaigns. The Senior Campaign Managerwill create and manage various workflows, training plans, and develop standards to ensure efficiency when working with internal teams and clients. This is a non-traditional Senior Campaign Manager role that requires experience but will not necessarilyinclude hands on keyboard campaign management.

Responsibilities

• Maintain knowledge of biddable Platforms & Optimizations to develop structured training plans, team competence, and standard procedures


• Oversee execution of locally targeted media campaigns and provide troubleshooting for campaign delivery and performance support


• Be able to conduct full analysis of campaign performance, optimizations, issues, etc.


• Deliver input on campaign goals, approaches, and methods to help establish success metrics


• Work with internal teams to provide clients with media recommendations and optimization strategies that align with objectives


• Establish and uphold workflows for collaboration between internal teams and global support teams


• Maintain training resources and mentor staff within our global delivery network


• Partner with internal resources and external partners to stay abreast of industry and product updates, support ing implementation of best practices and continuous knowledge sharing


• Identify areas of opportunity to improve current procedures, and grow internal team capability

Qualifications

• Bachelor’s degree


• 3+ years of online advertisingexperience, with professional experience in the biddable media spacedoing bid management, campaignmanagementor digital operations


• Experience collaborating with global counterparts for support


• Experience buying and planning withinSocialplatformsincluding Meta andPinterestas well as Programmatic platforms includingTradeDeskand Amazon


• Ability to prioritize and manage multiple deliverables & project timelines efficiently


• Deep understanding of reporting metrics, how they interrelateso as tobe able to guide the team to effectivelyleveragethose levers


• Working knowledge of ad tech platforms, manual bidding platforms, APIs, etc.


• Strongrelationship building, diplomacy, anddecision-makingskills with ability to think creatively


• Proficiencywith Microsoft office suite

Additional information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [e-mail].

All your information will be kept confidential according to EEO guidelines.

Compensation Range: USD $60,800.00 - USD $80,000.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 9/12/2026.