Global Programmatic Ad Marketing Lead

Netflix

Los Angeles (CA)

On-site

USD 317,000 - 505,000

Full time

42 hours ago

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Benefits offered by this job

Health plans

401(k) plan with company match

Stock option program

Disability programs

Health savings account

Family-forming benefits

Paid time off

Job summary

Netflix is seeking a Senior Product Marketing Manager to own the go-to-market strategy for programmatic advertising and ad delivery. You will lead cross-functional efforts with product, sales, and marketing to translate technical capabilities into market-ready outcomes.

You will shape messaging, collateral, and launch plans, ensuring commercial readiness and strong market impact across regions. This role demands deep domain expertise, strategic vision, and a track record of delivering complex

Qualifications

10+ years of product marketing in programmatic ad tech or B2B advertising.
Deep, technical knowledge of programmatic advertising and DSP ecosystem.
Fluency in ad tech and ad delivery and ability to explain complex capabilities to advertisers.

Responsibilities

Own global go-to-market strategy for programmatic and delivery capabilities.
Coordinate with regional PMMs to adapt communications for local markets.
Own naming, positioning, and collateral for new product launches.
Influence product development with market and competitive insights.
Develop marketing deliverables to illustrate technical solutions.
Lead initiatives for commercial readiness across the ads portfolio.
Collaborate with cross-functional teams across product, sales, operations, and marketing.
Build trust with technical and market-facing stakeholders.