Global Product Marketing Leader — Launch Strategy

Belkin; El Segundo (CA); Sur place; USD 160 000 - 175 000; Plein temps

Résumé du poste

Belkin seeks a Director of Global Product Marketing in El Segundo, CA to define the global strategy and govern GTM investments across the portfolio.

This role owns the global product narrative, launch framework, and budgeting, while enabling strong regional execution and impactful ROI.

You will partner with Product Management, Brand & Creative, Growth, and regional leaders to ensure launches are differentiated and commercially effective.

Qualifications

• 12+ years in product marketing experience.
• Experience governing launch budgets.
• Strong understanding of ecommerce platforms, including Amazon.
• Proven ability to influence senior stakeholders.
• Experience building and leading senior teams.

Responsabilités

• Define and own the global product marketing strategy across Belkin's product portfolio.
• Establish governance models that ensure consistency, clarity, and disciplined decision-making.
• Serve as the executive owner of global product narratives and messaging architecture.
• Own the global go-to-market framework for new product introductions and major line extensions.
• Provide senior-level oversight of product launch budgets.
• Partner with Growth/Revenue and Brand teams to ensure launch investments align to consumer journeys.
• Review and approve launch plans to ensure appropriate scale and ROI.

Connaissances

12+ years exp

Launch budgets

Ecommerce knowledge

Stakeholder influence

Lead teams

Description du poste

Belkin seeks a Director of Global Product Marketing in El Segundo, CA to define the global strategy and govern GTM investments across the portfolio.

This role owns the global product narrative, launch framework, and budgeting, while enabling strong regional execution and impactful ROI.

You will partner with Product Management, Brand & Creative, Growth, and regional leaders to ensure launches are differentiated and commercially effective.