Global Product Marketing Lead - Retail Ad Platform

Amazon; Sunnyvale (CA); On-site; USD 120,000 - 160,000; Full time

Job summary

Amazon is seeking a Principal Product Marketing Manager in Sunnyvale, California. This role focuses on driving global adoption of the Retail Ad Service (RAS) among retailers and commerce platforms.

The ideal candidate will bring over 9 years of experience in product marketing, a strong understanding of advertising ecosystems, and the ability to influence strategy through customer insights. Join Amazon and be part of a team that shapes the future of retail media.

Qualifications

• 9+ years in product marketing, product management, or GTM roles.
• Experience in advertising or retail media industries.
• Strong communication skills to senior leadership.
• Experience using data to influence strategy.

Responsibilities

• Define and drive the global GTM strategy for RAS.
• Partner with teams to accelerate customer adoption.
• Develop sales-enablement materials tailored to customers.
• Influence product roadmap through market insights.
• Build customer-facing assets including case studies.

Skills

Product marketing

Cross-functional leadership

Data analysis

B2B customer engagement

Advertising knowledge

Job description

Amazon is seeking a Principal Product Marketing Manager in Sunnyvale, California. This role focuses on driving global adoption of the Retail Ad Service (RAS) among retailers and commerce platforms.

The ideal candidate will bring over 9 years of experience in product marketing, a strong understanding of advertising ecosystems, and the ability to influence strategy through customer insights. Join Amazon and be part of a team that shapes the future of retail media.