Global Play Expansion & Acquisition Senior Manager

Hasbro; Washington (District of Columbia); On-site; USD 122,000 - 183,000; Full time

Benefits offered by this job

Medical Insurance

Dental Insurance

Vision Insurance

Paid Vacation

401(k) Match

Parental Leave

Tuition Reimbursement

Product Discounts

Job summary

Wizards of the Coast, a Hasbro brand, seeks a Senior Manager to expand Magic play globally. You will shape acquisition initiatives, partner with Commercial and Regional teams, and drive expansion in new markets while upholding brand and player experience standards.

The role demands 5+ years leading cross-functional programs, strong strategic and operational skills, and the ability to influence across a matrixed organization.

Qualifications

• 5+ years of experience leading complex, cross-functional initiatives.
• Proven success launching or scaling programs in retail, experiential, or group-focused environments.
• Experience crafting and executing acquisition strategies with measurable business impact.
• Strong strategic thinking paired with operational excellence and follow-through.
• Ability to influence without direct authority in a global, matrixed organization.
• Excellent written and verbal communication skills, including executive-level storytelling.

Responsibilities

• Partner with the Commercial organization to identify, evaluate, and scale play opportunities in expanded retail and experiential verticals.
• Develop scalable program frameworks that enable Magic play in new environments while maintaining brand and player experience standards.
• Own strategy and execution across Magic play for new-to-play acquisition initiatives, in established and new verticals, from concept through launch, measurement, and iteration.
• Establish clear success metrics for acquisition and expansion programs and use data-driven insights to optimize performance.
• Serve as the primary liaison between the central Play Team and internal international teams on play-related initiatives, ensuring alignment, clarity of ownership, and shared accountability.
• Build feedback loops with regional teams to surface market insights and inform global play strategy.
• Ensure all expansion efforts support long-term ecosystem health, balancing growth, retention, and community sustainability.
• Influence cross-functional stakeholders across Commercial, Marketing, Organized Play, and Regional teams to drive coordinated execution.

Skills

Cross-functional leadership

Strategic thinking

Acquisition strategies

Executive storytelling

Influence without authority

Communication

Job description

Wizards of the Coast, a Hasbro brand, seeks a Senior Manager to expand Magic play globally. You will shape acquisition initiatives, partner with Commercial and Regional teams, and drive expansion in new markets while upholding brand and player experience standards.

The role demands 5+ years leading cross-functional programs, strong strategic and operational skills, and the ability to influence across a matrixed organization.