Global Online Marketing Strategist

The Estée Lauder Companies; New York (NY); On-site; USD 75,000 - 113,000; Full time

Job summary

The Estée Lauder Companies is seeking an Assistant Manager, Global Online Marketing to support the brand's online business across skincare, makeup, fragrance and more. You will partner with global teams to develop online campaigns, launches and activations, manage asset requests, edit copy, and help create new site experiences.

In this role you’ll coordinate with regional partners, drive KPIs, and ensure timely asset delivery, YouTube content, and CMS updates while upholding brand standards

Qualifications

• 4+ years experience in online prestige ecommerce.
• Strong interest in ecommerce, digital marketing and beauty.
• Detail-oriented with ability to multi-task and meet deadlines.
• Experience with eCommerce tools, systems and reporting (GA, Jira, Confluence, Box).
• Excellent verbal and written communication skills.

Responsibilities

• Maintain an understanding of Brand’s global launch calendars across products.
• Support the development of seasonal launches and online Go To Market strategy.
• Input into global asset lists and ensure cross-functional alignment.
• Manage brand YouTube uploads for campaigns and launches.
• Develop seasonal asset tracker and respond to regional requests to drive business.
• Manage Alt Asset briefing and release for brand sites.
• Build and share Global Asset Spreadsheet for photography and copy needs.
• Manage Regional Variant Document for product assortment consistency.
• Develop seasonal product audits for upgrades and launches.
• Support online guided selling tools with CMS localization.

Skills

Digital marketing

Prestige ecommerce

Attention to detail

Communication

Project coordination

Education

College degree

Tools

Jira

Confluence

Box

Google Analytics

MS Office

Job description

The Estée Lauder Companies is seeking an Assistant Manager, Global Online Marketing to support the brand's online business across skincare, makeup, fragrance and more. You will partner with global teams to develop online campaigns, launches and activations, manage asset requests, edit copy, and help create new site experiences.

In this role you’ll coordinate with regional partners, drive KPIs, and ensure timely asset delivery, YouTube content, and CMS updates while upholding brand standards