Global Media Strategy Lead

Centurylink; Honolulu (HI); On-site; USD 88,000 - 133,000; Full time

Job summary

Mattel in Honolulu, Hawaii, is seeking a Global Media Lead to oversee worldwide media plans for our brands and to collaborate with regional teams and the Director of Global Media.

You will drive paid media strategies, integrate creative and media across digital video, social and display, and report performance to senior management. Strong data storytelling and cross-functional leadership are essential.

Qualifications

• 5+ years of experience in media planning and communications planning.
• Strong digital media background; kids media preferred.
• Experience with a complex multi-brand portfolio.
• Excellent written and verbal communication; data-informed planning.
• Ability to present to senior management and synthesize complex concepts.

Responsibilities

• Oversee global media plans across regions and brands.
• Collaborate with regional teams to develop paid media strategies.
• Provide strategic oversight of corporate goals and agency management.
• Develop global media frameworks and ensure local excellence.
• Contribute to global media updates for stakeholders.
• Partner with brand teams to enhance media briefs.
• Monitor global paid media thresholds with regional teams.
• Develop platform strategies for digital video, social, and display.
• Collaborate with finance on budgeting.
• Support integrated marketing communications plans.

Skills

Media planning

Digital media

International experience

Communication skills

Cross-functional collaboration

Job description

Mattel in Honolulu, Hawaii, is seeking a Global Media Lead to oversee worldwide media plans for our brands and to collaborate with regional teams and the Director of Global Media.

You will drive paid media strategies, integrate creative and media across digital video, social and display, and report performance to senior management. Strong data storytelling and cross-functional leadership are essential.