Global MarTech Analyst: Growth & Tech Stack Lead

Fisher Investments; Plano (TX); On-site; USD 70,000 - 95,000; Full time

Benefits offered by this job

Medical premiums

Dental premiums

Vision premiums

401(k) match

PTO + holidays

Family support programs

Hybrid option

Job summary

Fisher Investments in Plano, TX is seeking a Marketing Technology Analyst to help coordinate and manage the marketing tech stack across platforms and vendors. You will work with marketing and IT to define project goals and ensure quality throughout the lifecycle.

You will configure tools for global marketing measurement and activation, document requirements, train teams, and maintain uptime and accuracy of the tech stack in a fast-paced, collaborative environment.

Qualifications

• 3+ years in marketing technology or IT
• Hands-on with web analytics, content management and marketing automation
• Proficient in JavaScript, HTML, and CSS troubleshooting
• Familiar with web debugging tools, CMS, Analytics, A/B testing tools, TMS and Ad Tech platforms
• Proficient with Excel and SQL scripting/editing

Responsibilities

• Monitor and enhance platforms in the Martech stack, manage vendor relations
• Configure advertising and marketing technology platforms for global measurement and activation
• Communicate enhancements to senior management with clear documentation
• Capture and document requirements for system enhancements from global marketing
• Conduct trainings and provide technical support for global marketing
• Ensure quality, uptime and accuracy of the tech stack

Skills

Web analytics

Digital content management

Marketing automation

JS/HTML/CSS

Excel/macros

Education

Bachelor's degree or equivalent

Tools

Web debugging tools

CMS

Analytics

A/B testing tools

TMS

Quality QC

Ad Tech platforms

Job description

Fisher Investments in Plano, TX is seeking a Marketing Technology Analyst to help coordinate and manage the marketing tech stack across platforms and vendors. You will work with marketing and IT to define project goals and ensure quality throughout the lifecycle.

You will configure tools for global marketing measurement and activation, document requirements, train teams, and maintain uptime and accuracy of the tech stack in a fast-paced, collaborative environment.