Global Marketing AVP: Brand Strategy & Innovation

Loreal; New York (NY); Hybrid; USD 147,000 - 213,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

401(k) retirement plan

Paid parental leave

Hybrid work environment

Growth opportunities

Job summary

L’Oréal in New York hires an AVP, Global Marketing to own Thayers brand and product marketing with end-to-end accountability. This leader drives growth via product innovation, portfolio management, and content/campaign management.

The role requires 8+ years of experience in global marketing, beauty industry familiarity, and strong cross-functional leadership. Hybrid work environment with competitive compensation.

Qualifications

• 8+ years of related business experience.
• Experience in global marketing highly desired.
• Consumer packaged goods or beauty industry experience preferred.
• Strong knowledge of brand positioning and strategy.
• Understanding of international market needs.
• Proven project management and cross-functional leadership.

Responsibilities

• Define and own the global marketing strategy for Thayers, aligning with group priorities.
• Lead the innovation pipeline from insight to launch and post-launch review.
• Oversee brand storytelling and scalable content across channels.
• Partner with business development for channels and partnerships.
• Lead and develop the marketing team; collaborate with Finance, Legal, Digital, and Creative.
• Track KPIs: brand growth, campaigns on time/in budget, team morale.

Skills

Brand strategy

Category vision

Project management

Agile methodologies

International markets

Data analysis

Leadership

Communication

MS Office

Job description

L’Oréal in New York hires an AVP, Global Marketing to own Thayers brand and product marketing with end-to-end accountability. This leader drives growth via product innovation, portfolio management, and content/campaign management.

The role requires 8+ years of experience in global marketing, beauty industry familiarity, and strong cross-functional leadership. Hybrid work environment with competitive compensation.