Global Marketing Leader — Brand & Innovation

L'Oreal USA, Inc

New York (NY)

Hybrid

USD 147,000 - 213,000

Full time

6 days ago
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Benefits offered by this job

Health coverage
401(k) retirement plan
Paid parental leave
Hybrid work environment
Growth opportunities

Job summary

L'Oréal USA, Inc. in New York, NY is seeking an AVP, Global Marketing to own Thayers brand and product marketing with end-to-end accountability. The role drives growth through product innovation, portfolio management, and content and campaign management.

You will lead global strategy, manage the marketing budget, partner with cross-functional teams, and develop content, influencer and community strategies to build authentic engagement. Hybrid work environment.

Qualifications

  • 8+ years of related business experience.
  • Experience in global marketing highly desired.
  • Consumer packaged goods or beauty industry experience preferred.
  • Strong knowledge of brand positioning and strategy.
  • End-to-end project development process.
  • Agile team and project management.
  • International market needs.
  • Excellent data analysis and organizational skills.

Responsibilities

  • Define and own the global marketing strategy for Thayers.
  • Lead the innovation pipeline from consumer insight to launch.
  • Oversee brand storytelling and scalable content across channels.
  • Develop influencer and community strategies for authentic engagement.
  • Partner with Business Development for channel growth and negotiations.
  • Lead, coach, and develop the marketing team and cross-functional collaboration.

Skills

Brand strategy
Budget management
Project management
Data analytics
Cross-functional leadership
Agile methods
Stakeholder management
Microsoft Office

Tools

Microsoft Office

Job description

L'Oréal USA, Inc. in New York, NY is seeking an AVP, Global Marketing to own Thayers brand and product marketing with end-to-end accountability. The role drives growth through product innovation, portfolio management, and content and campaign management.

You will lead global strategy, manage the marketing budget, partner with cross-functional teams, and develop content, influencer and community strategies to build authentic engagement. Hybrid work environment.

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