Global Market Development Lead — Biostimulants

Horizon Ag-Products; Lakewood (CO); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Benefits eligible

Bi-weekly pay

Job summary

Horizon Ag-Products seeks a Market Development Manager to own relationships with key clients and distributors and to bridge Portfolio with Sales. You will lead technical training, coordinate field demonstrations, and shape international go-to-market strategies across regions.

Ideal candidates have 5 years in biostimulants or crop inputs, deep knowledge of humic substances, and strong presentation and leadership skills to educate customers and internal teams alike.

Qualifications

• Bachelor's degree in Biochemistry, Chemistry, or closely related field; commercial or business qualification is a plus.
• 5 years’ experience in the biostimulant or crop-input industry in a commercial, market-development, or distributor-facing role, preferred.
• Excellent knowledge of humic substances and biostimulant solutions.
• Excellent presentation skills and commitment to educating others.
• Working knowledge of major field crops such as corn and soybeans.
• Strong interpersonal, communication and leadership skills.

Responsibilities

• Owning and growing relationships with Key clients and Distributors.
• Aligning technical messages with marketing messages for seamless communication and training.
• Leading Horizon University – technical training for distributors and field staff – and jointly owning training for the internal Sales organization, translating agronomic and positioning input into a curriculum Sales can use directly
• Leading grower training, field demonstration, and educational tours, drawing on agronomic content and trial data provided by the Agronomic Development Manager
• Defining international go-to-market strategy market by market, identifying where Horizon’s products should be positioned globally
• Working permanently alongside the Sales organization – not on an as-needed basis – relaying field intelligence into Portfolio discussions and ensuring Sales has visibility into positioning and pricing decisions affecting distributor conversations
• Bringing client and market feedback into Portfolio’s positioning and prioritization discussions and presenting market and product information internally and to customers in an audience-specific way.
• Actively contributing to Value Creation Process projects, providing market and client-facing input in coordination with the Value Creation Coordinator
• Supporting product cannibalization and positioning analysis across the portfolio, with market intelligence from the Marketing Analyst and product economics from the Product Specialist
• Providing technical support on humic substances, soil and plant science/nutrition topics internally and to customers
• Relaying scientific information in written form, making presentations and speeches.
• Competitive product analysis and education to internal and external customers.
• Collaborating with the R&D department on an as-needed basis.

Skills

Relationship management

Presentation skills

Communication skills

Leadership

Training & education

Market development

Team collaboration

Education

Bachelor's degree in Biochemistry or Chemistry

Commercial or business qualification (plus)

Job description

Horizon Ag-Products seeks a Market Development Manager to own relationships with key clients and distributors and to bridge Portfolio with Sales. You will lead technical training, coordinate field demonstrations, and shape international go-to-market strategies across regions.

Ideal candidates have 5 years in biostimulants or crop inputs, deep knowledge of humic substances, and strong presentation and leadership skills to educate customers and internal teams alike.