Global Lifecycle Marketing Manager — Remote Growth

Stripe; Chicago (IL); Hybrid; USD 143,000 - 215,000; Full time

Benefits offered by this job

Equity

Bonus

401(k) plan

Medical insurance

Dental insurance

Vision insurance

Wellness stipend

Job summary

Stripe is seeking a Lifecycle Marketing Manager to drive global, self-serve and Capital campaigns. You will design, implement, and optimize scaled lifecycle programs across email and in-product channels to grow demand and revenue.

You’ll collaborate with Growth, Product, Engineering, Data Science, Analytics, Sales, and Marketing, leveraging automation and ML-driven insights to personalize experiences at scale in a fast‑growing fintech environment.

Qualifications

• 7+ years in a marketing role designing and launching multi-channel campaigns.
• 5+ years analyzing and taking action on the performance of marketing campaigns.
• 5+ years of experience writing marketing briefs.
• 3+ years of experience leveraging data, AI, and ML-driven techniques.
• 3+ years of B2B marketing experience.
• 3+ years of email marketing, direct mail, and push notification experience.

Responsibilities

• Drive ideation, strategy, and execution of scaled lifecycle campaigns across email and in-product notifications to drive core business outcomes (e.g. new user acquisition, product activation, revenue), and test into and scale new channels (direct mail, push notifications, etc)
• Identify customer needs, ideate solutions to improve user experience, and generate ongoing user-driven insights to inform campaign strategy and optimization
• Leverage marketing automation, behavioral data, and ML-based techniques to create personalized experiences at scale
• Analyze trends, develop actionable insights to optimize against targets, and socialize relevant learnings across the organization
• Collaborate closely with key stakeholders across Growth, Product, Engineering, Data Science, Analytics, Sales, and Marketing

Skills

Multi-channel campaigns

Campaign performance analysis

Marketing briefs

Data/AI/ML techniques

B2B marketing

Email marketing

Tools

Marketo

Salesforce

Salesloft

Job description

Stripe is seeking a Lifecycle Marketing Manager to drive global, self-serve and Capital campaigns. You will design, implement, and optimize scaled lifecycle programs across email and in-product channels to grow demand and revenue.

You’ll collaborate with Growth, Product, Engineering, Data Science, Analytics, Sales, and Marketing, leveraging automation and ML-driven insights to personalize experiences at scale in a fast‑growing fintech environment.