Global IP Strategy & Licensing Manager

Pop Mart; Culver City (CA); On-site; USD 85,000 - 120,000; Full time

Benefits offered by this job

401k

Health insurance

Paid time off

Job summary

POP MART in Culver City, CA is seeking an Entertainment IP Manager to shape the company's owned intellectual property strategy, evaluate market performance, and identify opportunities for growth across products, categories, and global markets.

You will work with cross-functional teams and our global HQ to translate consumer insights into actionable recommendations, oversee inbound licensing partnerships, and ensure brand standards and business objectives are met.

Qualifications

• 3–5 years in IP-driven businesses (entertainment, consumer products, licensing, or related industries).
• Experience with licensed IP, including product development and licensing partner collaboration.
• Ability to evaluate IP performance and translate market insights into strategy.
• Understanding of how IP drives product development, category expansion, and commercial performance.
• Experience managing external partners, licensors, or licensees.
• Excellent written, verbal, and presentation skills; cross-functional collaboration.

Responsibilities

• Evaluate performance and potential of POP MART owned IP across categories and markets.
• Translate market observations into product direction and category expansion.
• Coordinate inbound licensing relationships and partner management.
• Collaborate with cross-functional teams and HQ to align IP strategy.
• Deliver data-informed recommendations shaping IP and portfolio decisions.
• Identify growth opportunities in products, categories, and markets.

Skills

IP management

Licensing

Product strategy

Cross-functional collaboration

Data-informed decision making

Partner management

Job description

POP MART in Culver City, CA is seeking an Entertainment IP Manager to shape the company's owned intellectual property strategy, evaluate market performance, and identify opportunities for growth across products, categories, and global markets.

You will work with cross-functional teams and our global HQ to translate consumer insights into actionable recommendations, oversee inbound licensing partnerships, and ensure brand standards and business objectives are met.