Global Events & Activation Strategist

Burton; Burlington, Northern (VT, KY); Hybrid; USD 90,000 - 140,000; Full time

Job summary

Burton is seeking a Global Events Manager to lead the planning and execution of global brand, consumer, and rider-community events. You will partner with regional marketing to localize event frameworks across North America, Europe, Asia-Pacific, and China, while managing budgets and vendor relationships for cost discipline and measurable ROI.

The ideal candidate brings 4–6 years of event management experience, a marketing mindset, and strong negotiation skills to translate strategy into

Qualifications

• Bachelor’s degree or equivalent; focus in business/marketing/hospitality/event production encouraged.
• 4–6 years of event management experience.
• Excellent vendor negotiation and ROI-focused planning.

Responsibilities

• Lead end-to-end planning and execution of global brand, consumer, and rider-community events.
• Collaborate with regional marketing to localize frameworks across North America, Europe, Asia-Pacific, and China.
• Manage budgets, vendors, and site logistics with cost discipline and ROI tracking.
• Develop global event strategy and calendars; measure post-event ROI.

Skills

Event management

Marketing mindset

Budgeting

Vendor relations

Communication

Education

Bachelor's degree or higher in Business/Marketing/ Hospitality/ Event Management

Tools

M3

Adobe Suite

Microsoft Office

Job description

Burton is seeking a Global Events Manager to lead the planning and execution of global brand, consumer, and rider-community events. You will partner with regional marketing to localize event frameworks across North America, Europe, Asia-Pacific, and China, while managing budgets and vendor relationships for cost discipline and measurable ROI.

The ideal candidate brings 4–6 years of event management experience, a marketing mindset, and strong negotiation skills to translate strategy into