Global Entertainment Product Strategy & Ops Lead
TikTok
Trasforma questo annuncio in un colloquio — un curriculum e una lettera di presentazione creati in base a ciò questo datore di lavoro sta cercando.
Descrizione del lavoro
TikTok seeks an Entertainment Publisher Product Strategy & Operations Manager to empower Entertainment (Film & TV) partners worldwide, driving creativity and innovation in short video. You will shape organic marketing, define success metrics, and collaborate with cross-functional teams to deliver a superior partner experience.
As part of the TikTok PGC-Entertainment Vertical, you will define data requirements for promotional features, analyze campaigns, and guide products from planning to
Competenze
- Bachelor’s degree or above in a related field.
- 5+ years at a major company in entertainment, digital marketing, or internet platforms.
- Experience in film & TV marketing and social marketing.
- Strong data analysis, strategy, and problem-solving skills.
- Excellent cross-cultural communication and initiative.
Mansioni
- Drive Spotlight's organic marketing and promotional product strategy for entertainment partners worldwide.
- Lead IP/title marketing campaigns and creator activations with defined success metrics.
- Define product and data requirements for promotional features and shepherd from development to launch.
- Use data to analyze campaigns and optimize product features.
- Collaborate with Partnerships to drive Spotlight adoption with partners.
- Coordinate with Product, Partnerships, Data and Legal to ensure success.
Conoscenze
Formazione
Descrizione del lavoro
TikTok seeks an Entertainment Publisher Product Strategy & Operations Manager to empower Entertainment (Film & TV) partners worldwide, driving creativity and innovation in short video. You will shape organic marketing, define success metrics, and collaborate with cross-functional teams to deliver a superior partner experience.
As part of the TikTok PGC-Entertainment Vertical, you will define data requirements for promotional features, analyze campaigns, and guide products from planning to
'/%3e%3cpath%20d='M101.744%2012.4726L102.894%2016.1947L99.0021%2013.2201L101.744%2012.4726ZM105.3%208.40937H100.488L99.0026%203.59473L97.5116%208.41047L92.7%208.40385L96.5965%2011.3834L95.1055%2016.1942L99.0021%2013.2196L101.408%2011.3834L105.3%208.40992V8.40937Z'%20fill='white'/%3e%3cdefs%3e%3clinearGradient%20id='paint0_linear_5593_1381'%20x1='90'%20y1='9.44471'%20x2='99'%20y2='9.44471'%20gradientUnits='userSpaceOnUse'%3e%3cstop%20stop-color='%2300AD70'/%3e%3cstop%20offset='0.998594'%20stop-color='%2300B67A'/%3e%3cstop%20offset='1'%20stop-color='%23DCDCE6'/%3e%3c/linearGradient%3e%3c/defs%3e%3c/svg%3e){kind=small}
