Global Director, Recruitment Marketing & Brand

Gartner; Irving (TX); Hybrid; USD 120,000 - 167,000; Full time

Benefits offered by this job

Generous PTO

401k match up to $7,200/year

Stock purchase plan (discount)

Job summary

Gartner seeks a Director of Recruitment Marketing to lead the strategy, execution, and optimization of our global employer brand and top-of-funnel talent acquisition efforts. This role blends performance marketing, employer branding, and recruitment advertising to attract, engage, and convert high-quality talent at scale.

You will own the recruitment marketing ecosystem, drive multichannel acquisition, oversee employer brand development, and build a data-driven engine grounded in analytics,

Qualifications

• 8-12+ years of experience in recruitment marketing, employer branding, performance marketing, or related fields.
• Proven experience leading global or multi-market employer brand strategies.
• Deep expertise in digital marketing channels including job boards, SEO/SEM, and social platforms.
• Hands-on experience with ATS, CRM platforms, and marketing analytics tools.
• Demonstrated ability to translate data into actionable insights and business impact.
• Experience managing vendors and cross-functional stakeholders.
• Proven leadership experience with strong strategic thinking and execution capabilities.

Responsibilities

• Define and lead the global employer branding strategy aligned to the AVP.
• Oversee end-to-end brand development and campaign execution across digital platforms.
• Build and manage a cohesive content strategy across LinkedIn, social channels, and touchpoints.
• Maintain an integrated content and campaign calendar.
• Lead the recruitment awards strategy and external brand positioning.
• Own top-of-funnel candidate acquisition across paid, organic, and partnerships.
• Lead multichannel campaigns including job boards, paid social, SEO/SEM, and programmatic ads.
• Develop and manage Indeed strategy, including sponsored jobs and branding.
• Own in-person and virtual hiring event strategy to support hiring demand.
• Standardize job posting templates for brand consistency and conversion optimization.

Job description

Gartner seeks a Director of Recruitment Marketing to lead the strategy, execution, and optimization of our global employer brand and top-of-funnel talent acquisition efforts. This role blends performance marketing, employer branding, and recruitment advertising to attract, engage, and convert high-quality talent at scale.

You will own the recruitment marketing ecosystem, drive multichannel acquisition, oversee employer brand development, and build a data-driven engine grounded in analytics,