Global Digital Marketing Lead, Breast Surgery Devices

Becton, Dickinson and Company; Warwick (RI); On-site; USD 90,000 - 140,000; Full time

Job summary

Becton, Dickinson and Company in Warwick, RI seeks a Global Digital Marketing Manager to lead GalaFLEX's international digital strategy, partner with regional teams, and drive awareness, engagement, and product adoption.

You will own websites, SEO, campaigns, email, and education platforms, ensuring compliant, customer-centric experiences across markets, while measuring ROI and coordinating with agencies.

Qualifications

• Bachelor’s degree in marketing, communications, digital marketing, business, or related field.
• 5 years of experience in digital marketing, marketing communications, or omnichannel marketing.
• Experience managing websites, social media, email campaigns, and digital content.
• Strong project management and stakeholder management capabilities.
• Experience working within international or global organizations cross functionally.

Responsibilities

• Develop and execute GalaFLEX's international digital marketing strategy across regions.
• Own and manage international GalaFLEX websites and landing pages, including localization and approvals.
• Plan and deploy omnichannel campaigns across email, web, social media, events, and education platforms.
• Manage international social media strategy and campaigns.
• Own the international digital asset library and coordinate localization of materials.
• Support digital education initiatives, webinars, and digital learning programs.
• Establish KPIs, build dashboards, and report campaign performance.
• Manage relationships with digital agencies and vendors.
• Support regional marketers with digital platforms and best practices.

Skills

Digital marketing

International campaigns

SEO/SEM

Content management

Analytics

Project management

Stakeholder mgmt

Education

Bachelor's degree in Marketing/related field

Tools

CRM systems

CMS platforms

Marketing automation

Analytics tools

Job description

Becton, Dickinson and Company in Warwick, RI seeks a Global Digital Marketing Manager to lead GalaFLEX's international digital strategy, partner with regional teams, and drive awareness, engagement, and product adoption.

You will own websites, SEO, campaigns, email, and education platforms, ensuring compliant, customer-centric experiences across markets, while measuring ROI and coordinating with agencies.