Global Data Center Campaign Lead

Advanced Micro Devices; Santa Clara, Northern (CA, KY); Hybrid; USD 120,000 - 160,000; Full time

Job summary

AMD in Santa Clara, CA is seeking an Integrated Campaign Manager, Data Center, to serve as the central hub for global campaigns, aligning business unit priorities with regional teams. You will translate briefs into integrated strategies, briefs and deliverables, collaborating with product, segment marketing, ABX, media and field teams to ensure on-time launches.

This hands-on role requires rigor, attention to detail and the ability to manage multiple workstreams in a matrixed environment while

Qualifications

• Experience in integrated campaign management, preferably in B2B or enterprise technology.
• Experience using AI as a marketing companion to support campaign planning, brief development, strategic content, timelines and executive communications.
• Experience managing global, integrated campaigns with ownership of campaign planning, timelines, deliverables and cross-functional coordination.

Responsibilities

• Serve as the central point of contact for global data center campaigns, connecting business unit and segment priorities with marketing and regional teams
• Translate business objectives, audience needs and product priorities into integrated campaign strategies and plans with clear goals, messaging, deliverables and timelines
• Develop creative briefs and campaign asset requirements, including the bill of materials, to guide content and creative development
• Partner with creative, content and agency teams to ensure campaign assets are on strategy, on message and ready for launch
• Build and maintain campaign playbooks that equip channel and regional teams with the strategy, messaging, assets and guidance needed for activation
• Partner with ABX, media, digital, social, partner and field marketing teams to align campaign strategy with audience, channel and activation plans
• Manage campaign timelines, workflows and dependencies across multiple workstreams, proactively identifying risks and driving decisions needed to keep launches on track
• Support global-to-regional campaign rollout, enabling localization and regional adoption while maintaining campaign integrity
• Partner with analytics and channel teams to understand campaign performance, capture learnings and apply insights to future campaign planning

Skills

Campaign management

B2B marketing

AI marketing

Cross-functional coordination

Communication

Job description

AMD in Santa Clara, CA is seeking an Integrated Campaign Manager, Data Center, to serve as the central hub for global campaigns, aligning business unit priorities with regional teams. You will translate briefs into integrated strategies, briefs and deliverables, collaborating with product, segment marketing, ABX, media and field teams to ensure on-time launches.

This hands-on role requires rigor, attention to detail and the ability to manage multiple workstreams in a matrixed environment while