Global Creative Excellence Director

McDonald's Corporation; Chicago (IL); On-site; USD 208,000 - 260,000; Full time

Benefits offered by this job

Health insurance

Stock/equity grants

Long-term incentive

Job summary

McDonald’s Corporation is seeking a Senior Director, Creative & Design to set the creative ambition for global brand programs and lead across strategy, agency teams, and markets. This leader will guide creative development, protect the brand identity, and ensure consistency at scale.

The role partners with Digital, Menu, Communications, Operations, and agencies to drive campaigns, shape product launches, and elevate visual design across channels worldwide.

Qualifications

• 12+ years of experience in creative leadership, design, and/or integrated marketing.
• Clear communication with influence across a global, matrixed organization.
• Experience leading senior-level agency relationships, including top-to-top reviews and stakeholder alignment.
• Ability to build and lead communities—facilitating summits, workshops, and capability-building moments.
• Strong design literacy and experience owning or governing a visual identity system across channels.

Responsibilities

• Provide thought leadership on big ideas for critical brand programs and real-time cultural moments.
• Lead top-to-top Creative Reviews across key agency partners with clear direction and high craft standards.
• Oversee the annual Agency Summit, including agenda development and content curation.
• Lead capabilities-building moments (Capablities Webcasts, Feel Good Marketing Awards).
• Support markets with creative programs and workshops to elevate work and build capability.
• Own and evolve visual identity standards for global consistency across channels and markets.
• Strengthen creative workflows with simple frameworks, guidance, and feedback loops.

Skills

Creative leadership

Design literacy

Global/ matrix organization

Agency relationship management

Stakeholder alignment

Strong communication

Job description

McDonald’s Corporation is seeking a Senior Director, Creative & Design to set the creative ambition for global brand programs and lead across strategy, agency teams, and markets. This leader will guide creative development, protect the brand identity, and ensure consistency at scale.

The role partners with Digital, Menu, Communications, Operations, and agencies to drive campaigns, shape product launches, and elevate visual design across channels worldwide.