Global Creative Director — AI-Driven Brand Strategy

Twitch; New Rochelle (NY); On-site; USD 203,000 - 275,000; Full time

Benefits offered by this job

Medical, Dental, Vision & Disability

401(k)

Maternity & Parental Leave

Flexible PTO

Amazon Employee Discount

Job summary

Twitch is seeking a Director, Head of Creative to shape and scale our global creative strategy, leading a high-performing team to deliver community-focused brand experiences.

Reporting directly to the Chief Marketing Officer (CMO), you will partner with cross-functional leaders to drive innovation, optimize creative operations through scalable, AI-assisted processes, and ensure consistent, high-quality brand representation across global markets.

Qualifications

• Leadership experience guiding managers and teams.
• Ability to design and execute broad creative strategies.
• Strong communication to executive audiences.
• Proven track record in managing global brand standards.
• Experience using data and market trends to guide decisions.

Responsibilities

• Lead and mentor a high-performing creative team with focus on inclusion.
• Drive long-term creative strategy aligned with business goals.
• Maintain global brand standards across markets.
• Oversee agency partnerships to deliver timely creative work.
• Influence senior leadership with data-driven storytelling.
• Stay ahead of industry trends to elevate the brand.

Skills

Leadership

Strategic vision

Communication

Global brand management

Data-driven mindset

Education

Bachelor’s degree in design-related field

Job description

Twitch is seeking a Director, Head of Creative to shape and scale our global creative strategy, leading a high-performing team to deliver community-focused brand experiences.

Reporting directly to the Chief Marketing Officer (CMO), you will partner with cross-functional leaders to drive innovation, optimize creative operations through scalable, AI-assisted processes, and ensure consistent, high-quality brand representation across global markets.