Global Corporate Marketing Director

ANV Insurance; United States; Sur place; USD 160 000 - 210 000; Plein temps

Résumé du poste

ANV is seeking a Corporate Marketing Director to lead strategy and execution across the ANV platform, including brand initiatives and support for MGAs and Launchpad ventures. You will coordinate across the marketing team to deliver campaigns spanning paid, owned, and earned media, events, content partnerships, and digital touchpoints, ensuring consistent brand messaging.

The role drives go-to-market strategies, product launches, and the development of marketing plans with internal teams and

Qualifications

• Experience interfacing with executive leadership and business heads.
• Ability to lead multiple businesses at different maturity stages.
• Strong attention to detail and brand standards.
• Experience in insurance, MGA, or financial services marketing preferred.
• Capable of translating insights into actionable marketing programs.

Responsabilités

• Develop product positioning, value propositions, buyer personas, and market messaging.
• Lead competitive analysis and translate findings into strategy and go-to-market plans.
• Support go-to-market strategies, product launches, and rebrands.
• Collaborate with MGAs, Launchpad businesses, and corporate functions on marketing plans.
• Serve as primary marketing contact for smaller/newly launched businesses.
• Manage corporate events and provide marketing support for MGAs.
• Provide regular updates on marketing activity for executive review.
• Convert concepts into strategic initiatives and drive execution.
• Oversee programs with agencies and external partners.
• Own corporate marketing programs, sponsorships, memberships, conferences, and executive visibility.
• Establish marketing processes, governance, planning, and performance measurement.

Connaissances

Relationship management

Strategic marketing

Brand governance

Go-to-market strategy

Budget management

Cross-functional leadership

Market and competitive analysis

Campaign development

MGA / launches familiarity

Outils

Marketing automation tools

Description du poste

ANV is seeking a Corporate Marketing Director to lead strategy and execution across the ANV platform, including brand initiatives and support for MGAs and Launchpad ventures. You will coordinate across the marketing team to deliver campaigns spanning paid, owned, and earned media, events, content partnerships, and digital touchpoints, ensuring consistent brand messaging.

The role drives go-to-market strategies, product launches, and the development of marketing plans with internal teams and