Global Consumer Insights Leader – Growth & Strategy

Kent Consumer Brands Americas, LLC in; Muscatine (IA); On-site; USD 120,000 - 160,000; Full time

Job summary

Kent Consumer Brands Americas, LLC is seeking a Sr. Consumer Insights Manager to lead the global insights strategy across our consumer brands.

You will set research priorities, partner with senior leaders, and translate findings into strategic actions that drive growth and portfolio decisions. This on-site role in Muscatine, IA requires a deep analytic mindset, excellent storytelling, and the ability to influence cross-functional teams across Brand Management, Marketing, and Innovation to unlock

Qualifications

• 10+ years of global experience in consumer insights or market research within the CPG industry.
• Expertise in consumer research methodologies aligned to business objectives.
• Strong statistical methods, analysis, and survey design capabilities.
• Familiarity with Nielsen IQ, Circana, Numerator is a plus.
• Proven ability to influence senior stakeholders and cross-functional teams.

Responsibilities

• Lead the global consumer insights strategy and set research priorities.
• Partner with Brand Management, Marketing, and Innovation to evaluate opportunities.
• Monitor trends to identify growth opportunities and risks.
• Integrate primary and secondary data to solve business challenges and guide investments.
• Translate insights into executive-level recommendations for planning and resource allocation.
• Provide strategic leadership throughout the innovation lifecycle.
• Manage relationships with external research agencies and partners.
• Embed customer insights across business decisions and growth strategies.

Skills

Consumer insights

Market research

Statistical analysis

Survey design

Data visualization

NielsenIQ

Circana

Numerator

Cross-functional influence

Communication skills

Job description

Kent Consumer Brands Americas, LLC is seeking a Sr. Consumer Insights Manager to lead the global insights strategy across our consumer brands.

You will set research priorities, partner with senior leaders, and translate findings into strategic actions that drive growth and portfolio decisions. This on-site role in Muscatine, IA requires a deep analytic mindset, excellent storytelling, and the ability to influence cross-functional teams across Brand Management, Marketing, and Innovation to unlock