Global Consumer Insights Lead

GetYourGuide; Berlin (NH); Hybrid; USD 101,000 - 135,000; Full time

Benefits offered by this job

Annual growth budget

Work from anywhere 30 days a year

Hybrid schedule: 3 in-office days

AI tools access

Team event budget

Language reimbursement

Health & wellness benefits

Job summary

GetYourGuide in Berlin HQ is seeking an experienced insights and research professional to lead end-to-end studies, translating data into decisions and partnering with Brand, PR, Data/Analytics teams to advance the learning agenda.

You’ll track brand health, map knowledge gaps, pilot AI-assisted methods, and present exec-ready insights. A 5+ year track record and strong English are required; hybrid work and global collaboration are offered.

Qualifications

• 5+ years in insights, research, strategy, or brand analytics; travel/consumer tech experience is a plus.
• Proven ability to run studies end-to-end and translate signals into recommendations.
• Strong writing and storytelling with evidence; translate data into action.

Responsibilities

• Lead research projects end-to-end: drivers, segmentation, and ad/campaign measurement.
• Maintain and enhance brand health dashboards and reporting cadence.
• Map knowledge gaps and propose research questions; prioritize learning agenda.
• Support cross-functional teams in designing and running pre/post studies.
• Prepare exec summaries and insights roadshows; maintain accessible insights library.

Skills

Years of experience

Strong communication

Independent project ownership

Collaboration across teams

Curiosity about tools/methods

English proficiency

Education

Bachelor's degree or equivalent

Tools

Looker

GA

Spreadsheets

Job description

GetYourGuide in Berlin HQ is seeking an experienced insights and research professional to lead end-to-end studies, translating data into decisions and partnering with Brand, PR, Data/Analytics teams to advance the learning agenda.

You’ll track brand health, map knowledge gaps, pilot AI-assisted methods, and present exec-ready insights. A 5+ year track record and strong English are required; hybrid work and global collaboration are offered.