Global Client Advocacy Leader

Socket.dev

Austin (TX)

On-site

USD 140,000 - 190,000

Full time

14 days+

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Job summary

Bazaarvoice is seeking a Global Lead, Client Advocacy to build, nurture, and activate the voices of clients, partners, and industry influencers. This high-visibility role collaborates with cross-functional teams to amplify client stories, gather actionable insights, and power compelling marketing assets to drive broader sales and business objectives.

The ideal candidate brings deep knowledge of industry trends, a client-centric mindset, and 7+ years in B2B SaaS advocacy; experience with

Qualifications

7+ years in B2B SaaS community management, customer marketing, or advocacy programs.
Hands-on experience with advocacy/community tools (e.g., Gainsight, Salesforce Experience Cloud) and CRM/Marketing suites (Salesforce, HubSpot, Marketo).
Proven track record working directly with C-level executives and managing complex stakeholder relationships.
Bonus: Experience in the brand, retail, or e-commerce tech space.

Responsibilities

Program Strategy: Manage and scale a high-impact global advocacy program using top-tier platforms (e.g., Gainsight, G2, Gartner Peer Insights).
Advocate Activation: Recruit and onboard key clients for high-value advocacy initiatives, including the Client Advisory Board, case studies, and live events.
Client Voice & Insights: Capture structured feedback and community trends to help inform Product, Sales, and Client Success strategies.
ROI & Impact: Track, analyze, and report advocacy metrics and their direct impact on brand reputation, deal velocity, and revenue generation in partnership with MarketingOps.
Community Growth: Build and execute a B2B community strategy across channels to drive engagement and retention.
Storytelling Engine: Partner with Content Marketing to extract client stories and produce video interviews, testimonials, and thought leadership pieces.
Events & Facilitation: Host virtual meetups, AMAs, and user groups to encourage peer-to-peer connection and active platform participation.
Sales Enablement: Connect Sales teams with referenceable clients and equip them with social proof assets to generate pipeline.
Client Success & Campaign Integration: Partner with CS to weave client advocacy into major marketing launches.
Insights, Analytics & Measurement: Identify high-performing clients and translate data into compelling success stories.